Malaysia

Malaysian Football Crosses US$200m Mark With Landmark Deals

February 2, 2018

The commercial deals just keep getting bigger for Malaysian football in 2018, scoring a landmark brace from iflix and Telekom Malaysia's unifi this week.

Netflix Scores Deal With Malaysia’s Godfather of Comedy Harith Iskander

January 8, 2018

Popular Malaysian comedian Harith Iskander has become the first Asean personality to score a Netflix original comedy deal.

100Plus Scores Another Safe Deal In Malaysia

December 13, 2017

Isotonic drink 100PLUS has secured a five-year deal worth US$1.48m to be the official beverage partner of the revamped Kuala Lumpur Sports City (KLSC) from next January.

iflix Commissions First Original Series

December 6, 2017

The Asia-focussed video streaming platform iflix is producing its first-ever original drama series, from out of Malaysia, scheduled to premier globally in mid-2018.

Deezer Bets On EPL's Popularity To Drive APAC Growth

September 29, 2017

Digital music streaming platform Deezer has extended its partnership with TalkSport, global audio partner of the English Premier League to engage EPL fans in Asia Pacific.

Seiko Eyes Thailand As Key Market; Sponsorship Spend To Increase

July 17, 2017

Japanese watch brand Seiko is gunning to increase its consumer base in the Southeast Asian market, particularly in Thailand, according to The Japan Times.

Fast Food Giant Backs SEA Games Again

May 2, 2017

McDonald's has become the silver sponsor of the 29th SEA Games and 9th Asean Para Games investing over US$230k in cash and kind.

Malaysian Basketball Boosted By Private Sponsorship Deals

March 21, 2017

Ahead of the 2017 KL SEA Games, Malaysian basketball has scored a brace of lucrative private sponsorship deals to bolster its preparations.

Malaysia Airports Backs KL2017

March 15, 2017

Sponsorship for the 29th SEA Games and ASEAN Para Games (KL 2017) has reached 84% of the US$18m target on the back of its latest sponsorship deal.

North Korea-Malaysia Diplomatic Row Spillovers Into Football

March 13, 2017

The diplomatic row between North Korea and Malaysia following the assassination of Kim Jong Nam - the estranged half-brother of Pyongyang’s dictator Kim Jong Un, at KL International…