Malaysia

Malaysian Based Bookmaker BA88 Punts With A Spree Of Football Deals 

March 26, 2023

Malaysian based online bookmaker BA88 Sports has been busy striking sponsorship deals recently.  Fresh from its exclusive…
Yoodo Brings Pokemon Unite to Malaysia

Malaysian Telco Partners To Launch Pokemon Unite Gaming Event

July 29, 2022

Yoodo, the Axiata/Celcom-owned digital mobile service in Malaysia, has announced a partnership with The Pokémon Company…

Puma Chases Under Armour In Asia’s Esports Sponsorship Race

May 19, 2021

Southeast Asian esports organisation EVOS Esports has announced a deal with sport apparel giant Puma.  The…

Purified Hallyu Endorsements In Malaysia

February 5, 2021

SK Holdings' Malaysian based subsidiary SK magic has secured an endorsement deal with South Korean actor Park…

Malaysian Coffee Co. Keeps ASEAN Esports Gamers Gaming!

November 13, 2020

The local Malaysian brand, Chek Hup Coffee, has negotiated a landmark sponsorship deal with the Malaysian…

Li Ning Continues Backing Malaysia’s Sepak Takraw League

September 3, 2020

Malaysia’s Sepak Takraw League (STL) has received a timely boost ahead of it upcoming season, which…

Esports in Malaysia To Be Structured Under US$33m Deal: Sponsorship Revenues Resilient

June 27, 2020

Malaysia Electronic Sports Federation (MESF) has entered a partnership worth over US$32.6m with Dynasty Esports to…

Malaysian MotoGP Team Accommodate Sponsorship Struggles For Now

April 15, 2020

Malaysia’s MotoGP team - the Petronas Yamaha Sepang Racing Team (SRT) - seens to be weathering…

Former 1MDB Real Estate Development Title Sponsors Reinstated Malaysian National Open

February 29, 2020

Bandar Malaysia - a real estate development once owned by the beleaguered 1MDB sovereign wealth fund…

ASEAN Bank Elevates Itself Alongside Biggest Brands With CNY Branded Content

January 24, 2020

To usher in the Year of the Rat, Hong Leong Bank (HLB) has released a short…