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Meiji Yasuda Renews J.League COVID-Activated Title Sponsorship
May 29, 2020
Japan's football league body - the J.League - has scored a “special sponsorship” with current title…
J.League Unveils Mobile App Bringing Fan Noise To Empty Stadia
May 29, 2020
Technology company Yamaha and J.League clubs have trialled a fan engagement platform to bring in remote crowd…
Vietnamese Battery Brand Renews AFF Suzuki Cup Deal
May 22, 2020
Vietnamese battery maker Pinaco has renewed its partnership with the Asean Football Federation’s (AFF) Suzuki Cup…
China’s Top-Tier Football League Eyes Return With Truncated Season
May 12, 2020
The Chinese Football Association has drafted a series of plans for the return of top-flight competition…
Juventus Engages Fans In China With Innovative Live Gameshow
May 7, 2020
Serie A’s Juventus has become the latest sports team to serve up online content for its…
Korea's K League Resumption Attracts New Global Audiences
April 30, 2020
South Korea experienced one of the worst early outbreaks of COVID-19 outside China, forcing the country’s…
La Liga Partners China’s Douyin To Boost Social Following In Asia
April 24, 2020
Spain’s La Liga has struck a content deal with Chinese social media giant Douyin until March…
Facebook Pumps A Massive US$5.7b Into Reliance Jio
April 23, 2020
Facebook has paid US$5.7 b for a stake of around ten per cent in Jio Platforms,…
Major Asian Club Football Tournaments To Continue This Year
April 17, 2020
The Asian Football Confederation (AFC)’s major football tournaments will continue this year despite the COVID-19 outbreak,…
India Keen To Host 2027 Asian Cup, Sends Formal Bid
April 9, 2020
India has become the latest country to declare its interest in hosting the 2027 AFC Asian…
