FMCG

Neymar Scores Endorsement Deal With Police

December 18, 2013

Brazilian football star Neymar is set to join the likes of David Beckham, Bruce Willis and George Clooney, after sealing a global brand endorsement deal with popular Italian…

Research: P&G most popular Olympic sponsor

November 6, 2012

Proctor & Gamble was the most effective sponsor of the London 2012 Olympics according to new research by Sponsorship Today and Think!Sponsorship.

Proctor & Gamble Tops CCTV Spending for Fifth Year

November 28, 2008

For the fifth year running, Proctor & Gamble has become the overall highest bidder at the CCTV prime resource auction, spending a total of 515 million RMB, up…