Register
to get articles and more to your inbox
News & insights
Archive
Directory
FMCG/Cosmetics & Toiletries
American Cosmetic Brand Max Factor Eyes Indian Market With Latest Campaign
August 8, 2024
American cosmetic brand Max Factor wants a bigger stake in India’s makeup scene and has launched…
Rabanne’s Makeup Line Secures Troye Sivan’s Global Endorsement
July 10, 2024
The makeup line of luxury brand Rabanne has signed Aussie entertainer Troye Sivan as its newest…
Challenger Indian Skincare Brand Neude Banks On Sreeleela’s Star Power
June 27, 2024
India’s milk-based skincare brand Neude have tapped on the star power of South Indian acting starlet…
SK-II Secures Amber Liu As Its Latest Celebrity Endorser
June 7, 2024
Facing a competitive skincare market in China, SK-II has tapped on Taiwanese-American indie singer and rapper…
Luxury Skincare Brand La Mer Banks on Jay Chou Endorsement
May 8, 2024
Estee Lauder owned luxury skincare and beauty brand La Mer has tapped on the timeless popularity of…
Chinese Beauty Brands Banked On 19th Asian Games Partnerships
October 27, 2023
The recently concluded 19th Asian Games in Hangzhou witnessed a rather interesting phenomenon of homegrown beauty and…
Popular Japanese Haircare Brand Tokio Inkarami Banks On Volleyball’s Popularity
October 9, 2023
Volleyball World has secured a deal with Japanese FMCG company Ifing Co as the Official Partner…
L’Oreal Scores Landmark Collaboration With Roblox
October 3, 2023
With an eye on the future, L’Oreal has recently streamed its Paris Fashion Week showcase on…
Volleyball World Clinches A String Of Deals In Busy September
September 22, 2023
Volleyball World has been busy securing a string of sponsorship deals this month, including a renewal…
Estee Lauder Banks On Manchester United For Asian Men’s Beauty Market Share
August 10, 2023
In a landmark deal, cosmetics giant Estee Lauder is collaborating with Manchester United in its bid to engage…
