August 8, 2016
Chinese corporations are flexing their financial muscle in European club football with a breathtaking spree of investment deals. Is the underlying reason trophy collection? And we mean something…
July 21, 2016
Kumho Tyre has sealed a two-year partnership with London-based EPL club Tottenham Hotspur, which has South Korean football star Son Heung-min on its books.
July 21, 2016
Kumho Tyre has sealed a two-year partnership with London-based EPL club Tottenham Hotspur, which has South Korean football star Son Heung-min in its books.
June 21, 2016
Thai energy drink brand Carabao has upgraded last season’s home shirt sponsorship deal into a principal partnership with English second-tier football club Reading FC.
May 31, 2016
Wolf Blass, one of Treasury Wine Estate (TWE)’s flagship brands, has become Manchester City's official wine partner for Asia, the Middle East, Africa and Mexico.
May 9, 2016
While the tussle for the fourth spot in the EPL has gathered steam recently, Manchester City is catching up with its rival Manchester United by scoring a raft…
May 6, 2016
Middleweight English Premier League club West Bromwich Albion (WBA) has secured a shirt sponsorship deal with Asian-facing online gaming operator K8 Group from next season, replacing rival TLCBET.
February 18, 2016
Merseyside club Liverpool FC has scored a landmark deal with Thai coconut water brand Chaokah, the first time an EPL club has struck a deal with an Asian…
February 18, 2016
Ahead of its Europa League clash against FC Augsburg, Merseyside club Liverpool FC (LFC) has scored a landmark deal with a break-out Thai brand from an unseen sponsor…
January 29, 2016
Hot on the heels of London-based Arsenal FC in the Indonesian market, EPL’s commercial juggernaut Manchester United has struck a deal for an official isotonic drinks partner in…