COVID-19

Study: Football Stars See 82% Rise In Social Media Video Views Due to COVID-19

May 9, 2020

A new report examining the social media influence of footballers during the COVID-19 pandemic has found…

"Now is not the time to run and hide". A POV On The Sponsorship Industry In The COVID Era

May 8, 2020

As events are being cancelled and postponed due to the effects of COVID-19, rights holders and…

India Keen To Host 2032 Olympics

May 7, 2020

Indian Olympic Association president Narinder Batra has said the nation will ramp up its efforts to…

IOC President Bach Warns Sporting Organisations To Brace For Post COVID-19 Budget Cuts and Event Consolidation

May 1, 2020

International Olympic Committee (IOC) president Thomas Bach has urged the various sporting organisations under the Olympic…
Mobile Gaming

Report: Brands Should Review APAC’s Lively Mobile Gaming Scene In Remote COVID Era

April 24, 2020

Gaming is one of the rare winners in an environment where consumers are confined to their…

Brands Leverage Influencer Marketing As India Continues Lockdown

April 23, 2020

As India experiences a nationwide COVID-19 lockdown, social media use has skyrocketed, and brands from certain…

Formula E Moots Closed Door Season In Remote Locations

April 17, 2020

Formula E series is exploring “all options” to complete its current season, according to CEO Jamie Reigle,…

Major Asian Club Football Tournaments To Continue This Year

April 17, 2020

The Asian Football Confederation (AFC)’s major football tournaments will continue this year despite the COVID-19 outbreak,…

Malaysian MotoGP Team Accommodate Sponsorship Struggles For Now

April 15, 2020

Malaysia’s MotoGP team - the Petronas Yamaha Sepang Racing Team (SRT) - seens to be weathering…
IPL 2020 Force Majeure; Likely To Be Postponed

BCCI Poised To Invoke Force Majeure As IPL 2020 Season Looks Bleak

April 8, 2020

For the BCCI, the odds of IPL 2020 season happening this year is getting bleaker by…