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Peak Performance Strikes Landmark Endorsement With Chinese Supermodel Liu Wen
August 13, 2026
Swedish outdoor and ski clothing brand Peak Performance has made Chinese supermodel Liu Wen its first…
Chinese Solar Tech Brand LONGi Partners FC Bayern Munich
August 12, 2026
Chinese solar technology company LONGi has cliched an international partnership with Bundesliga giants FC Bayern Munich. The…
Lancome Banks On Chinese TV Star Duo For L’Absolu Lipstick Campaign
August 6, 2026
Lancome has combined the glittering star power of Chinese actors Zhang Jingyi and Zhang Linghe, and promoted…
Montblanc Picks Chinese Actor Wang Anyu As Its Latest Brand Ambassador
July 24, 2026
Montblanc has recently picked Chinese actor Wang Anyu as its latest celebrity endorsee due to his…
Chinese Automobile Brand Chery Partners Premier League Club AFC Bournemouth
July 10, 2026
Major Chinese automobile brand Chery has become the Official Automotive Partner of AFC Bournemouth, known as…
Lululemon Nets Guo Hanyu Endorsement
July 9, 2026
After apologising publicly for the use of a Japanese drum during its tenth anniversary celebration at…
HSBC Partners China Open In Long-Term Deal
July 8, 2026
HSBC has deepened its involvement in Asia’s burgeoning tennis scene after becoming the presenting partner of the…
Burberry Beauty Taps On Zhang Kangle’s Emerging Star Power
June 23, 2026
Burberry has named emerging Chinese actor Zhang Kangle as its newest beauty brand ambassador. The 24-year-old…
Meituan Scores A Viral Hit With Lu Xun Campaign
June 12, 2026
China’s leading delivery app Meituan recently activated a successful campaign in Shanghai with Lu Xun, one…
Luckin Coffee Partners Spain’s FIFA World Cup Team In China
June 8, 2026
Ahead of the FIFA 2026 World Cup, Luckin Coffee has struck a deal to become the…
