June 23, 2015
China is planning to ban celebrities from working as presenters on TV shows, according to a new rule by the SAPPRFT, the nation's media watchdog.
June 1, 2015
With Chinese companies actively securing lucrative sponsorship deals in the La Liga over the past two years, it came as little surprise when one of China’s leading smartphone…
March 9, 2015
The 27-year-old Hallyu star, who had a string of television drama hits in Moon Embracing The Sun and My Love From The Star, has become the global ambassador…
February 25, 2015
A relative newcomer to the Korean boy band scene, EXO, is proving it can move the needle for commercial endorsements as well as album sales.
January 2, 2015
India’s government hopes to attract a celebrity to be the brand ambassador for the North East, on the lines of Amitabh Bachchan, Shah Rukh Khan, Hrithik Roshan and…
December 31, 2014
Despite the blanket ban on The Interview in most parts of Asia, including Korea, China, and Japan, the Seth Rogen-James Franco satire has reached an eager Asian audience…
December 15, 2014
Popular Indonesian entertainer Cinta Laura Kiehl, 21, is set to become a brand ambassador for social gaming platform bitLanders.com, where she will share her life stories and content…
December 10, 2014
PepsiCo, which aims to wrest the dominance of Coca-Cola India, in the nation’s lucrative soft drink market, has signed on a pair of action movie stars as Mountain…
November 20, 2014
Bollywood star and social activist Aamir Khan will no longer continue as Godrej Group’s Brand Ambassador, despite a successful one-year partnership.
November 4, 2014
Telugu superstar Akkineni Nagarjuna who recently became an ambassador for ‘Swachh Bharat’ (Clean India) campaign has launched a dedicated website on his personal accord to raise awareness about…