Celebrity (Non-sport)

Hana Bank Backs Kim Soo-hyun Museum

June 3, 2014

Korean actor Kim Soo-hyun has become such a phenomenon that there is a museum in Seoul dedicated to him.

Kim Soo-hyun Endorses Hana Bank

March 26, 2014

The 26-year-old Korean actor, who played the lead in popular Korean television drama serials Moon Embracing The Sun and My Love From The Star, has bagged a lucrative…

Amitabh Bachchan Becomes Complan’s First Celebrity Endorser

February 20, 2014

The Indian subsidiary of US food brand Heinz has roped in the Bollywood star to endorse its milk-based health drink Complan.

Choo Sarang Becomes Johnson’s Baby Brand Ambassador

January 23, 2014

Choo Sarang, the daughter of mixed martial artist Choo Sung Hoon, has been chosen as the official ambassador of Johnson’s Baby.

Korean Actor Won Bin Spreads Some Christmas Joy

December 27, 2013

The 36-year-old thespian, a brand ambassador for Tong Yang Life Insurance Company (082640.KS), recently led a charity drive in a foundation shelter for cancer-stricken children.

Lenovo Casts Ashton Kutcher As Product Engineer

October 31, 2013

Chinese IT giant Lenovo joins the growing troupe of Asian companies, which understand the pervasive influence Hollywood brings to their brands.

Priyanka Chopra Becomes First Asian Guess Ambassador

October 30, 2013

American fashion brand Guess has scored a coup with Bollywood beauty and pop star Priyanka Chopra as its global brand ambassador.

Hugh Jackman Endorses Micromax’s Canvas Turbo

October 22, 2013

Indian mobile handset brand Micromax has snagged Hollywood star Hugh Jackman as brand ambassador for Canvas Turbo, the brand’s soon-to-be-launched smartphone.

Ranbir Kapoor & Indigo Nation Launch Besharam Fashion Line

October 3, 2013

Ahead of the much anticipated opening of Bollywood action-comedy blockbuster Besharam, a new fashion line, inspired by the preppy wardrobe of the film’s hero, Babli (Ranbir Kapoor), has…

Chen Kun, First Celeb On WeChat’s Premium Service

September 17, 2013

The popular 37-year-old Chinese entertainer is the first celebrity to introduce a premium service to his sizable contingent of WeChat followers.