Celebrity Endorsement

Coach Hits The Books With Shan Yichun’s Endorsement

February 27, 2026

Coach has made Chinese singing sensation Shan Yichun its latest global brand ambassador.  The 25-year-old idol…

Indian Fragrance Brand EM5 Partners With Suryakumar Yadav 

February 13, 2026

Challenger Indian fragrance brand EM5 has struck a partnership with India T20 cricket skipper Suryakumar Yadav. …

Discovery Expedition Makes K-pop Idol Ningning Its Brand Ambassador

February 12, 2026

South Korean fashion group F&F has made aespa’s Ningning its latest celebrity endorsee for the Discovery…

Chanel Makes Mandopop Star Shan Yichun Its Latest Brand Ambassador

January 14, 2026

Chanel has made leading Mandopop songstress Shan Yichun its latest brand ambassador.  The 24-year-old who first…

Lotto Partners Former Indian Tennis Star Sania Mirza 

January 9, 2026

Italian sportswear brand Lotto has struck a partnership with former tennis player Sania Mirza as it…

Chanel Scores BTS Jung Kook’s Global Endorsement 

December 19, 2025

Chanel has made K-pop superstar BTS’ Jung Kook as it latest global celebrity endorser for its…

Chinese Telco Giant Vivo Makes Tian Xiwei Its S50 Endorser

December 18, 2025

Chinese telco giant Vivo has made Tian Xiwei its latest celebrity endorser for its recently launched S50…

Prada Appoints Chinese Star Yang Mi As Its Latest Brand Ambassador  

December 9, 2025

Prada has appointed Chinese actor Yang Mi has its latest celebrity endorser in China. The 39-year-old…

Roger Vivier Expands K-Pop Yeji’s Endorsement 

December 3, 2025

French luxury footwear and accessories brand Roger Vivier has expanded K-pop idol Yeji’s role from a…

Fendi Releases Music Video With Brand Ambassador Bang Chan

November 5, 2025

Italian maison Fendi has released a new music project with K-pop group Stray Kids leader and…