Register
to get articles and more to your inbox
News & insights
Archive
Directory
Automobile
Chinese Luxury Car Brand Hongqi Backs 2025 Rolex SailGP Grand Final
November 28, 2025
In a landmark deal, FAW Group owned Chinese luxury car brand Hongqi is poised to back the…
McDonald’s and Mercedes-Benz Surprise With McBenz China Campaign
November 18, 2025
Cheap American fast food and expensive German cars might seem a weird collaboration on paper, but…
Mercedes-Benz Leaps Into China’s Emerging Podcast Scene
October 29, 2025
German automobile brand Mercedes-Benz has leapt onto China’s emerging podcasting scene. It has done so by…
Sponsors On Board Indian Supercross Racing League (ISRL) Season 2
October 28, 2025
TVS Apache has negotiated a deal to become the official holeshot partner for the second season…
Volkswagen Scores Cricketer Jasprit Bumrah’s Endorsement
July 16, 2025
Volkswagen has bagged a landmark endorsement from Indian ace pace bowler Jasprit Bumrah as it launched…
Hyundai’s Genesis Becomes A Global Sponsor of PGA Tour
June 27, 2025
Hyundai-owned luxury car brand Genesis has expanded its partnership with the PGA Tour by becoming a…
Hero MotoCorp Scores Global Endorsement Deals With Emerging Indian American Golfers
April 15, 2025
India’s leading two-wheeler manufacturer Hero MotoCorp has secured three-year endorsement deals with emerging Indian American golfers Akshay…
Ace Chinese Paddler Fan Zhendong Becomes Endorsement Magnet
January 7, 2025
Since stepping away from the ITTF rankings alongside Chen Meng and Ma Long, table tennis star…
Hero MotoCorp Continues Backing Hockey India League (HIL)
December 17, 2024
Hero MotoCorp, the manufacturer of scooters and motorcycles, is all poised to partner Hockey India League (HIL). …
Tennis Premier League (TPL) Is A Hit With Sponsors
December 4, 2024
India’s biggest professional tennis competition, Tennis Premier League (TPL), has secured multiple partnerships for its sixth…
