Automobile

Japan’s Leading Motorcycle Maker Kawasaki Partners Tour de France  

November 13, 2024

Leading Japanese motorcycle maker Kawasaki has become an official partner of the Tour de France, the…

South Korean Conglomerates Latch Onto Films To Raise Brand Awareness   

November 8, 2024

In recent years, there has been a burgeoning trend of major South Korean companies latching onto…

Indian Rap Reality Show MTV Hustle Is A Hit With Sponsors

October 24, 2024

MTV Hustle, a highly popular rap reality show from India in its fourth season, has secured…

Lexus Renews International Tennis Federation (ITF) Partnership 

August 7, 2024

Luxury automotive brand Lexus has continued its partnership with the International Tennis Federation (ITF), which began in…

Hyundai’s Genesis Backs Tiger Woods And Rory McIlroy’s TGL 

July 2, 2024

Genesis, the luxury brand of South Korean car maker, Hyundai, has become the founding partner of…

Toyota Poised To End Olympic Sponsorship After Paris 2024

May 29, 2024

Japanese carmaker Toyota is going to end its massive sponsorship deal with the International Olympic Committee…

Citroen Eyes Indian Expansion With MS Dhoni Endorsement  

May 28, 2024

French automobile brand Citroen is eyeing for a larger share in the competitive Indian car market…

China's Shineray Motors Partners Inter Milan 

October 31, 2023

Chinese automobile conglomerate Shineray Motors have clinched a deal with leading Serie A club Inter Milan.  …

South Korean Carmaker Kia Backs Korean Esports National Team 

July 19, 2023

South Korean automotive giant Kia has secured a sponsorship deal with the Korea Esports Association (KeSPA).…
Messi Led Argentina Attracts Asian Brands Before FIFA World Cup 

Messi Led Argentina Attracts Asian Brands Before FIFA World Cup 

October 19, 2022

The Argentina Football Association (AFA) has been keen to leverage on its popularity as one of…