Industry

Chinese Entertainment Giants Bet Big On VR With American Partnership

June 1, 2016

American virtual reality (VR) company Jaunt Inc. has moved into the Chinese entertainment industry, sealing major partnerships with Shanghai Media Group (SMG) and China Media Capital (CMC), two…

China’s Football Content Gets A Match Winning Assist From Goal.Com

May 26, 2016

With the influx of European football clubs and international brands diving into China’s fast-emerging football industry, it was inevitable that global online football portal Goal.com would spread its…
Sponsorship

Forecast: How Will Singapore’s Sponsorship Market be hit by the Impending Recession?

May 25, 2016

Dark clouds of recession are hovering over Singapore as the manufacturing and services industries are on a wane while corporate debt levels are at a record high. We…

Money Wins In India As Death Knell Sounds For ILeague

May 23, 2016

With India’s domestic football on the crossroads, the All India Football Federation (AIFF) and its chief commercial partner IMG-Reliance has finally revealed plans of ditching the Indian League…

Blockbuster Sino-Indian Productions Might Be The Answer As India Chases Historic Box Office Milestone

May 20, 2016

India and China are primed to see more of each other at the cinema theatres in the years ahead…as Indian franchise film production house Trinity Pictures has sealed…

HBO Asia Banks On Landmark China Partnership For Growth In The Region

May 17, 2016

China Movie Channel, the flagship entertainment channel of state broadcaster China Central Television (CCTV) and HBO Asia will collaborate on producing original Chinese language tele movies for China…

Chinese Superhero Moviedom Gets A Boost From The Russo Brothers

May 11, 2016

Buoyed by the blockbuster success of 'Captain America: Civil War' in China, raking in US$95.8 million in the box office for its opening weekend, producers Joe and Anthony…

Man City Exploit State Investment In China With New Partnerships

May 9, 2016

While the tussle for the fourth spot in the EPL has gathered steam recently, Manchester City is catching up with its rival Manchester United by scoring a raft…

Koreans Are Gluttons For Online Video: Lessons For Brands

April 29, 2016

With the ubiquity of multi-screens and the value of online video in the Asia-Pacific market, Google has zeroed in on one of the biggest video consumption markets, South…

Paramount Faces a $27.7m Lawsuit In China

April 28, 2016

Paramount Pictures has been hit with a US$27.7m lawsuit in China over a product placement that was allegedly omitted from Transformers: Age of Extinction.