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PLAYTECH TO PARTNER MAHJONG ASSOCIATION
March 21, 2007
The China Mahjong Association (CMA) has announced gaming industry software developer Playtech as its major sponsor. As part of the three year deal, Playtech will be the CMA's…
US LAW FIRM TO SPONSOR SPECIAL OLYMPICS
March 21, 2007
US law firm Foley & Lardner LLP has been announced by the 2007 Special Olympics World Summer Games Executive Committee (GEC) as its international legal counsel for the…
TEXAS INSTRUMENTS - ONE TO WATCH
March 19, 2007
US semiconductor technology company Texas Instruments has shown its commitment to the China market through the appointment of its first Chinese national as president of the company's local…
KIA NAMING RIGHTS PARTNER - X GAMES IN CHINA
March 19, 2007
Korean automotive manufacturer KIA has announced that it will be the naming rights sponsor of X Games Asia 2007, which will run from May 3-5 in the KIC…
LI NING APPAREL FOR SWEDISH OLYMPIANS
March 19, 2007
Chinese brand Li Ning will be the first local sportswear manufacturer to sponsor a foreign Olympic team, following its signing of a new deal with the Swedish Olympic…
BUD TO DOULBE IN CHINA
March 16, 2007
Anheuser-Busch Cos, the company behind Budweiser beer has plans to double the number of Chinese cities the brand is sold in over the next five years, a move…
NEW CHINA SPONSORSHIP NEWS SERVICE LAUNCHING 9 APRIL 2007
March 13, 2007
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NIKE CONTINES ASIAN PUSH WITH KEY APPOINTMENTS
December 4, 2006
Sporting apparel giant Nike has announced five new vice presidents as it continues its push into Asia. The company has named Willem Haitink as vice president and general…
AKQA OPEN IN SHANGHAI
December 4, 2006
Leading interactive media agency AKQA has announced plans to expand operations in Asia and open an office in Shanghai. Tom Bedecarre, Chief Executive Officer of AKQA said that…
