Deals

BANK OF SHANGHAI SPONSORS A1 GP

April 10, 2007

The Bank of Shanghai has been announced as the title sponsor of the A1 GP round in China. The company will be the title sponsor of the Shanghai…

HAIER SPONSORS OLYMPIC GAMES

April 10, 2007

Electrical manufacturer Haier Group has become the only domestic electrical appliances sponsor of the 2008 Olympic Games and is understood to have paid 200 million yuan for the…

SHENZHEN JINWEI BEER JOINS 2007 CHINA FOOTBALL SUPER LEAGUE

April 10, 2007

Domestic beverage company Shenzhen Jinwei Beer has been announced as an official sponsor of the 2007 China Football Super League. Nan Yang, Chinese Football Association vice president, said…

ZHEJIANG MENGNA KNITTING BECOMES OFFICIAL GAMES SUPPLIER

April 10, 2007

The Beijing Olympics have announced Zhejiang MengNa Knitting as the official socks supplier for the Beijing 2008 Olympic Games. Zhejiang MengNa Knitting will pay 5 million dollars over…

NEW ONLINE YOUTH WEBSITE TO LAUNCH

April 7, 2007

Online gaming company Dynasty Gaming Inc and Beijing based NextMart Inc have announced a significant new joint venture to be called Bobo Media. The new venture is an…

NBA MATCHES FOR MACAO

April 1, 2007

The US National Basketball Association (NBA), the Chinese Basketball Association and the Venetian Macao Resort Hotel have announced that The Venetian Macao will host the first NBA event…

NEW GATORADE DEAL TO INCLUDE CHINA

March 29, 2007

Sport drink giant Gatorade has expanded its existing marketing partnership with the US's National Basketball Association (NBA) to include a number of countries in the Asia Pacific region,…

PAPA JOHN'S TO RAMP UP CHINA OPERATION

March 29, 2007

US based pizza chain Papa John's has announced aggressive expansion plans for China which will are likely to lead to a number of sponsorship opportunities. The company said…

WOMENS TENNIS TO EXPAND IN CHINA

March 29, 2007

The Sony Ericsson WTA Tour has announced that as part of its Roadmap 2010 circuit structure plan, Beijing has been awarded a major nine-day mandatory tennis tournament featuring…

SOHU ANNOUNCES OLYMPIC ONLINE MEDIA COLLABORATION PROGRAM

March 28, 2007

Further to this week's call for tenders by International Olympic Committee for the internet and mobile rights for mainland China for the 2008 Beijing Olympics, online media, search…