Deals

LI NING STRESSES IMPORTANCE OF YOUTH DEVELOPMENT

June 11, 2007

Chinese sports apparel brand Li Ning has provided an insight into its involvement as a sponsor of Children's Gymnastics in China. The company has been supporting the Children's…

MIZUNO RENEWS UNIVERSITY LEAGUE SPONSORSHIP

June 11, 2007

Japanese sportswear and equipment manufacturer, Mizuno, has renewed its sponsorship of the Shanghai University Students Baseball League. According to a spokesperson the University Students Baseball League has been…

MAJOR PARTNER FOR BODYBUILDING COMPETITION

June 11, 2007

Sichuan Xinshuntong Natural Gas has become the naming rights sponsor of the National Bodybuilding Yangko Barreling Championship, which part of the National Fitness and Olympics programme. Sichuan Xinshuntong…

NANJING DAHUA EXPANDS BASKETBALL SUPPORT TO JUNIOR RANKS

June 8, 2007

Nanjing Dahua Co has become the major partner of Nanjing City's largest youth basketball event, the Dahua Fairview China City Cup. The youth basketball deal compliments the company's…

GRC BANKING EQUIPMENT TO SPONSOR TENNIS TOURNAMENT

June 8, 2007

China's biggest automatic teller machine producer, GRC Banking Equipment, has become the naming rights sponsor of the 2007 National Financial System Tennis Tournament, which will be held later…

ITG REAL ESTATE SPONSORS SAILING REGATTA

June 8, 2007

Xiamen International Trade Group (ITG) Real Estate Investment & Management was the major sponsor of the 2nd Xiamen-Hong Kong Sailing Rally which was held late last month. The…

FAST FOOD GIANT SUPPORTS WOMEN'S TABLE TENNIS

June 8, 2007

Jiangsu Lihua Fast Food has become the major partner of the Jiangsu women table tennis team. As part of the one year deal, Jiangsu Lihua Fast Food will…

MAJOR LEAGUE BASEBALL EYES CHINA OPPORTUNITIES

June 8, 2007

Senior executives from USA's Major League Baseball were in China to explore opportunities for future games in the region. Jimmie Lee Solomon, executive vice president of MLB was…

SPORT TO BENEFIT AS NIKE CHASES AMBITIOUS CORPORATE RESPONSIBILITY GOALS

June 8, 2007

Global sport brand Nike has pledged to more deeply integrate corporate responsibility into its long-term growth and innovation business strategies following the release of its fiscal 2005 and…

NEW BEER PARTNER FOR CHINESE BASKETBALL

June 8, 2007

The commercial managers for the Chinese national basketball, Infront Sports & Media, have finalised a major sponsorship deal with local beverage company, The Pearl River Brewery which will…