Deals

SINGHA BEER REPLACE BUD AT MANCHESTER CITY

November 21, 2007

Further to last week report on new Asia sponsorship deals for Manchester City, the Premier League outfit has announced a three year, seven figure deal with Thailand beer…

SINGTEL SPONSOR INAUGURAL SINGAPORE F1

November 21, 2007

Singapore Telecommunications, Singtel, has become the major sponsor of the inaugural Singapore Grand Prix which will be raced on a street circuit and in a first for the…

A1 TEAM MALAYSIA SECURE NEW SPONSOR

November 21, 2007

Southeast Asia's largest conglomerate, Sime Darby, has been announced as a major sponsor of A1 Team Malaysia, which will compete in this weekend's round of the A1 GP…

US$300 MILLION DEAL THREE WAY FA CUP ASIA BROADCAST DEAL

November 21, 2007

ESPN Star Sports, M-League and IMG have been confirmed as exclusive broadcast rights partners in Asia for FA Cup and England matches from 2008 through to 2012.

YOMIURI SHIMBUN CONTINUE TO BACK MLB JAPAN TOUR

November 21, 2007

The Major League Baseball Championship Season will again open in Tokyo with matches between the Boston Red Sox and Oakland Athletics scheduled for the region. It will mark…

SAMSUNG ANYCALL SPONSORS CHINA CUP WORLD FIGURE SKATING GRAND PRIX

November 20, 2007

Samsung Anycall was the naming rights sponsor of the Chinese stage of the World Figure Skating Grand Prix took place in Ha'erbin this month.

KAPPA SPONSORS SKI TEAM

November 20, 2007

This month marks the beginning of cooperation between Italian clothing label Kappa and Mengzhou Star Ski Team.

JINAN YINQUAN TECHNOLOGY NAMES ROBOT PRIX

November 20, 2007

Jinan Yinquan Technology Company was the naming sponsor of the Yinchuan Cup China Robot Grand Prix, held late last month at Jinan University, Shandong Province.

FOOTBALL NAMING RIGHT FOR INDUSTRIAL AND COMMERCIAL BANK OF CHINA LIUZHOU

November 20, 2007

The F-Group qualifying match of the World Youth Football Championship was held this month in Liuzhou, Guangxi Province and was sponsored by the local branch of the Industrial…

FAW-VOLKSWAGEN BECOMES COOPERATIVE PARTNER OF CHINA CUP WORLD FIGURE SKATING GRAND PRIX

November 20, 2007

FAW-Volkswagen, a Sino-German joint venture car manufacturer, provided the official vehicles for the 2007 China Cup World Figure Skating Grand Prix.