Deals

CANON COMMITTED TO TENNIS DEVELOPMENT IN CHINA

July 19, 2007

Canon (China) Corp will be a major sponsor of the 2007 China Open tennis tournament which will be held in Beijing from 8 September to 23 September. Hideki…

JAPANESE OFFICE DESIGNER BECOMES GAME PARTNER

July 19, 2007

Japan's largest commercial office design company, Kokuyo, has become the official sponsor of the 2008 Beijing Olympic Games. As part of the deal, the company will offer office…

SPEEDWELL TO BACK MOTORSPORT IN CHINA

July 16, 2007

Footwear brand, Speedwell, was the official footwear brand of the Pan Delta Super Racing Festival which was recently held at the Zhuhai International Circuit in Shanghai. The sponsorship…

HERBAL TEA SPONSOR OF GUANGDONG MAJOR EVENT

July 16, 2007

Deng's Herbal Tea will be a major sponsor of the 2007 Workers' Tug-of-war Competition which will take place in the Guangdong Province. The Tug-of-war event is the first…

TAISHAN LIQUOR BRAND SUCCEEDS THROUGH SPONSORSHIP

July 16, 2007

The Taishan Shengliyuan Group has provided some insight into its major sponsor of the recent 2007 Asian Weight Lifting Championships which were held in the Shan Dong Province…

ANTA CHINA SUPPORT GRASSROOTS EVENT

July 16, 2007

Sports equipment and apparel company, ANTA China, has paid 400,000 RMB to become a sponsor of a major sporting event to be held in Foshan City. Wu Wenhou,…

UNI PRESIDENT TARGETS HIGH SCHOOL STUDENTS THROUGH BASKETBALL

July 16, 2007

Taiwan based food conglomerate, Uni President, has become a major partner of a new summer basketball competition aimed at middle school students in Shanghai. The event has also…

LENOVO UPS ITS STAKE IN BEIJING GAMES

July 16, 2007

Chinese electronics company and major Olympics sponsor, Lenovo, has increased its involvement with the 2008 Beijing Games by becoming a major partner of the Chinese Athletics Team. As…

MERIDA CREATES WIN WIN AT TOUR DO QINGHAI LAKE

July 16, 2007

Taiwan based bicycle company, Merida Bicycle (China) has renewed its sponsorship of the Qinghai Bicycle Team which is participating in Tour of Qinghai Lake this week. As part…

DAKENING SPONSOR BEACH THEMED GAMES

July 16, 2007

Xi'an-Janssen Pharmaceutical has become a major sponsor of a fitness beach themed event which will be held in five provinces and cities such as Beijing, Guangdong, Zhejiang, Shandong…