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Coke scales back Japanese Olympic torch program

May 1, 2008

Despite supportive comments last week from Coca-Cola chief executive Neville Isdell about the Olympic torch relay, reports out of Japan are saying the company has scaled back its…

Snow Beer Promotes Ancient Architecture

April 29, 2008

Snow Beer has partnered with Qinghua University in establishing a project aimed at popularising historic buildings.

Twenty Companies Express Interest in Asian Games

April 29, 2008

Recent reports indicate that the organising committee for the 2010 Asian Games has conducted sponsorship negotiations with more than 60 companies from 30 industries.

Andy Lau Refuses Sponsors' Relay Offers

April 29, 2008

Hong Kong mega-star Andy Lau has refused the advances of Olympic sponsors as they vie to secure him as a torch relay spokesman.

Honda to Support Finance Meeting

April 29, 2008

The China Finance (Specialist) Annual Meeting is referred to in China as the Oscars of the Chinese financial world.

Jissbon Expected to Take Condom Honour

April 29, 2008

Just months before the Opening Ceremony, the Beijing Olympic Committee has discovered that the Games do not have a sponsor promoting China's One Child Policy.

Dubai offering sponsorship of Metro Rail System

April 25, 2008

The Dubai Roads and Traffic Authority (RTA) has enlisted sports marketing outfit IMG to assist with the sale of naming rights for 23 of the 47 train stations…

Broadcasters well ahead for IPL

April 25, 2008

Sony Entertainment Television (India) and World Sports Group are already reaping rewards from their association with the inaugural Indian Premier League, with reports saying the partners having already…

Coke comments on Olympic torch relay

April 25, 2008

Global beverage giant Coca Cola has indicated that it supports the Olympic Torch Relay as it continues its journey amidst protests.

AVIVA renews Singapore Open deal

April 25, 2008

Sources say that financial services company, Aviva, has renewed its naming rights sponsorship of the Singapore Open (badminton) for a further two years.