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Singtel Prepares for Singapore Grand Prix
March 30, 2009
Singtel has unveiled its new marketing initiatives for the Singapore Formula One Grand Prix. As title sponsors of the event, the company will operate a touring campaign to…
Dongfeng Yueda Kia Sponsors X-Games Asia
March 27, 2009
Dongfeng Yueda Kia Motors is a sponsor of the the 2009 X-Games Asia, the finals of which will be held from in April/May in Shanghai.
Aucma Co. Sponsors Qingdao's Zhongneng F.C.
March 27, 2009
Qingdao home electrical manufacturer Aucma Co., Ltd. has paid 6 million RMB for jersey-front advertising rights to Qingdao's Zhongneng F.C.
Pirelli Becomes Title Sponsor of China's Super League
March 26, 2009
Italian tyre manufacturer Pirelli has signed an agreement with the Chinese Football Association to become the title sponsor of the Chinese Super League. Reportedly worth five million euros,…
London Olympics Signs Chinese Sponsor
March 26, 2009
Crystal CG –Asia’s largest CGI company, has become the official supplier of digital imaging services to the London 2012 Olympic and Paralympics Games, making the company the Games’…
Sanxia Sponsors Chinese National Table Tennis Team
March 25, 2009
Sunshore Solar Products Group has become an official partner of the Chinese National Table Tennis Team. Sunshore Group chairman, Zhao Feng said the cooperation will provide both parties…
Sichuan F.C. Finds Title Sponsor for Super League Season
March 25, 2009
The Xibu Zhigu Construction Development Co., Ltd. has become the title sponsor of Sichuan F.C. in the Chinese Super League. In addition to naming rights, the company has…
EU Establishes Free Advisory Service for IPR in China
March 25, 2009
The European Union has established an advisory service to assist in the protection of branding, trademark, copyright and other IPR rights in China. The service will be offered…
Polini Motori takes Grand Prix of Japan
March 24, 2009
Under an agreement with the FIM MotoGP World Championship, Polini Motori has become title sponsor of an event to be known as the Polini Grand Prix of Japan.…
Kia to Sponsor TVXQ Nanjing Concert
March 24, 2009
The Dongfeng Yueda Kia (DYK) car company has become the title sponsor of Korean pop group TVXQ’s Nanjing concert. The concert is part of TVXQ’s Asia Tour.
