Filipinas Finally Snag A Coveted Adidas Sponsorship Deal 

The Philippine women’s national football Filipinas has secured a four-year sponsorship deal with Adidas early this month. 

With this partnership, the Filipinas and its age group youth teams will be sporting Adidas apparel. The German brand will also provide kits and equipment for the team. 

Filipinas believe that having a major sporting behemoth as a sponsor is empowering as it brings professionalism to the team. 

“They bring their professionalism to our team so we feel taken care of that we are in great hands along with our management, our coaching staff, and our federation. It is just another set of good hands on the team so we are very excited for this partnership,” Filipinas co-captain Hali Long said in a press conference. 

Adidas Philippines General Manager Anthony Frangos added that through the sponsorship, the brand wants to spotlight women in sports. 

“Our goal together with the PFF is to lead the conversation in women in sports and build awareness on what this group of inspirational women has achieved today and will achieve in the future,” Frangos said. 

“I believe that through sports we have the power to change lives—football changes life,” he continued. 

Filipinas headed to Spain for the 2023 Pinatar Cup where they faced Iceland, Scotland and Wales, ending their campaign without any wins but gaining crucial match experience in their maiden tournament on European soil. 

According to ASN data, the Adidas deal reportedly worth US$160k is a landmark one for the Filipinas and has been largely buoyed by their formidable achievement of making it to the 2023 FIFA Women’s World Cup.