Telecommunications (Telco)/Handsets

Huawei Bags Exclusive Spanish La Liga Smartphone Partnership

July 2, 2013

In an effort to raise the profile of the Spanish football league in Asia, LFP has signed an exclusive mobile content collaboration with China’s Huawei, a global provider…

Robert Downey Jr. Tipped To Promote HTC

June 24, 2013

According to industry insiders, the 48-year-old Hollywood star has reportedly signed a two-year endorsement deal with Taiwan-based smartphone maker HTC.

Samsung backs Chelsea’s global coaching clinic program

January 8, 2013

English Premier League club Chelsea and its major sponsorship, Korean consumer electronics giant, Samsung, have kicked off a new leveraging program that will see special coaching clinics hosted…

Samsung renews Asian Games sponsorship

November 9, 2012

Korean consumer electronics giant, Samsung has become a major sponsor of the 17th Asian Games to be held in Incheon in 2014.

Huawei keen on rugby league in China

April 11, 2012

Chinese telecommunications company, Huawei is keen to bring rugby league to China and will use its major sponsorship of the Australian rugby league team, the Canberra Raiders, to…

Huawei dips toe in the water by sponsoring Spanish La Liga team

April 9, 2012

Chinese telecommunications company Huawei has become a major sponsor of Spanish La Liga side Atletico Madrid.

Samsung signs regional deal with Maria Sharapova

April 4, 2012

Korean consumer electronics giant, Samsung has signed a three-year deal with Russian tennis player, Maria Sharapova.

Samsung sponsors Jordan World Cyber Games

October 18, 2011

Samsung was the major sponsor of Jordan’s International World Cyber Games Championships that were held last week at the Zara Expo.

Huawei becomes major sponsor of 2011 Italian Supercup

July 15, 2011

Chinese communications company, Huawei, has become the major sponsor of 2011 Italian Supercoppa, an exhibition football match between Italian football clubs A.C. Milan and Inter Milan to be…

Samsung continue Asian Beach Games sponsorship

December 2, 2010

Samsung has signed as an official sponsor of the 2nd Asian Beach Games which will be held in Muscat, Oman in 2010. The deal is an extension of…