Technology

Burberry Rides On WeChat Tide

February 24, 2014

Burberry has collaborated with WeChat, to offer fans a social fashion experience during the famous English brand’s recent Autumn/Winter show.

AC Milan Secure Fujitsu Partnership

February 13, 2014

Italian Serie A giants AC Milan have sealed a three-year partnership deal with Japanese technology equipment brand Fujitsu.

Lenovo Casts Ashton Kutcher As Product Engineer

October 31, 2013

Chinese IT giant Lenovo joins the growing troupe of Asian companies, which understand the pervasive influence Hollywood brings to their brands.

Galatasaray Partners HCL Infosystems

August 5, 2013

Turkish Super Lig giants Galatasaray SK have secured a partnership deal with Indian technology company HCL Infosystems' ME Tablet brand.

Manchester City FC Partners GS Battery

July 11, 2013

Ahead of their Asian tour, The Citizens have signed a deal with Japanese based car battery brand, GS Battery. The deal will see the manufacturer of automobile and…

Lionel Messi Becomes WeChat’s Global Ambassador

July 11, 2013

China’s popular messaging app WeChat is raising its international profile by launching a global ad campaign featuring football superstar Lionel Messi.

Sponsorship Boost Beckons For MSL Champions Lions XII

July 4, 2013

Fresh from clinching the Malaysian Super League championship on Tuesday, the Lions XII team is expected to be a hot commodity in the local sponsorship scene.

SEAGATE PROMOTES ENVIRONMENTAL EDUCATION

March 28, 2008

Seagate Technology has increased its participation in environmental CSR by announcing a new education program.

TECHNOLOGY COMPANY SPONSOR STADIUM OPENING FOOTBALL MATCH

August 24, 2007

Sino-German LIDE Biological Technology was the naming rights sponsor of an international friendly football match between the Australian and Chinese Women's Football teams.