December 5, 2016
French football kingpin Paris Saint-Germain (PSG) is expanding its footprint in Indonesia, one of Asia’s largest football markets, with its latest project.
August 13, 2015
Dutch Eredivisie football club Ajax has upgraded its sponsorship deal with the world’s largest bicycle tyre manufacturer Cheng Shin Tire (CST).
April 3, 2015
Ahead of its upcoming season tomorrow, the Indonesian Super League has secured title sponsorship from the Qatar National Bank (QNB).
March 26, 2015
Chinese ICT behemoth Huawei has been investing heavily in global football sponsorships since 2014, with a raft of biggies such as Paris Saint-Germain (PSG), AC Milan, Arsenal, Atletico…
February 16, 2015
Chinese telco giant Huawei has secured yet another global sponsorship deal with reigning Mexican football champions Club America, to raise its brand awareness in a new territory.
January 20, 2015
French football giant Paris St-Germain(PSG) has sealed a regional partnership (it’s first) in Asia with Indonesia’s leading food and beverage company Garuda Food Group.
October 29, 2014
Huawei, the Shenzhen-based global ICT giant, has sealed a multi-year sponsorship as the official Technology partner for NFL heritage team, the Washington Redskins.
September 22, 2014
Chinese ICT giants Huawei has unveiled kit sponsorship deals with Atletico Madrid and Galatasaray.
May 27, 2014
Chinese tech giant Huawei has become an official partner of Eredivisie champions Ajax Amsterdam as well as a business partner of the club’s homeground Amsterdam ArenA.
February 25, 2014
The growing popularity of European club football in China’s buzzing digital landscape has been on our radar in recent years.