March 28, 2012
Popular whisky brand, Jack Daniels has become a major sponsor of the Singapore Indoor Stadium and will be the Official Whisky of the venue.
August 15, 2011
The organising committee (LOC) of Indonesia's SEA Games has asked the country's government to release sponsorship funding for the Games which start in less than 90 days
December 2, 2010
Samsung has signed as an official sponsor of the 2nd Asian Beach Games which will be held in Muscat, Oman in 2010. The deal is an extension of…
October 1, 2010
Indian telco Airtel has offered last-minute support to this month’s Commonwealth Games in the form of a US$1 million sponsorship. The few private companies stepping forward to sponsor…
July 22, 2010
With Commonwealth Games private sector sponsorship struggling, the Indian Government has urged its public sector undertakings (PSUs) to get involved.
April 20, 2010
Samsung Electronics has teamed up with Hong Kong’s MTR Corporation to launch a dedicated rail service between Hong Kong and Guangzhou for this year’s Asian Games.
June 8, 2009
The ASEAN Para Games are set to he held this August in Malaysia, but organisers say a lack of sponsorship for Paralympics may see many events scratched.
March 12, 2009
Chinese State media has reported that a number of sponsors have pulled out of the Guangzhou Asian Games 2010. Fears are growing in Guangzhou that the global economic…
February 25, 2009
Sports brand, Qiaodan is the official sponsor of the 24th Winter Universiade, Harbin 2009 China. Qiaodan is also the only sporting brand to sponsor this year's Universiade. The…
February 23, 2009
Last week, the JDO Group became the Official Beverages Partner of Guangzhou Asian Games in 2010. JDO is the maker of China's first commercially produced, bottled and marketed…