Multi-sports

Bluspring Partners Indian Oil New Delhi 2025 World Para Athletic Championships 

September 29, 2025

India’s leading integrated infrastructure management services company Bluspring has struck a landmark deal as the hospitality…

Bharat Petroleum Partners the Indian Olympic Association (IOA) 

July 1, 2024

Ahead of the Paris 2024 Olympics, Indian energy player Bharat Petroleum Corporation Limited (BPCL) has become…

Coca-Cola Continues Backing The Special Olympics 

June 28, 2024

Beverage behemoth Coca‑Cola has announced an eight-year renewal of its long-term global partnership with the Special…

Yum China Becomes Latest Sponsor Of 2022 Beijing Winter Olympics

July 23, 2020

Fast food retail giant Yum China has become the latest company to back the 2022 Olympic…
https://asiasponsorshipnews.com/tokyo 2020 sponsorship renegotiations

Tokyo 2020 Organisers Poised For Sponsorship Renegotiations

June 27, 2020

Tokyo 2020 organisers will negotiate with sponsors next month about the implications of the postponed Olympics.…

Toyota Continues Backing of 200+ Tokyo 2020 Olympians

April 8, 2020

Japanese carmaker Toyota will continue to back its sponsored athletes despite the postponement of the Tokyo…
Tokyo 2020 Google

Study: Tokyo 2020 Fuels Record Global Sports Sponsorship Revenue

February 1, 2020

Advertiser spend on sports sponsorship is tipped to rise 5% this year to reach over $48b…

Snickers Is Latest International Brand To Hop Onto Beijing 2022 Hype

December 20, 2019

Mars Wrigley-owned chocolate bar brand Snickers has sealed a deal with the 2022 Beijing Winter Olympics…

Philippines Eyes 2030 Asian Games Hosting Rights

December 19, 2019

The Philippines is poised to become the latest nation to enter the race to host the…

State-Owned Insurance Giant PICC Backs Beijing 2022

December 13, 2019

The People’s Insurance Company (Group) of China (PICC Group) became the tenth first-tier Official Partner of…