Malaysia

Asians still prefer Western Pop over Local

January 8, 2015

Australian-based music streaming platform Guvera, which is currently available in 20 nations, has released a behavioural study on users from Singapore, Indonesia, Malaysia, the Philippines and Hong Kong.

ASN INSIGHT: Asian Sport's Highest Profile Drugs Scandal? Malaysian's Overdose hits Sponsorship Health

November 11, 2014

The World No.1 of Badminton, Lee Chong Wei from Malaysia, has been temporarily suspended from all badminton following an "apparent" doping offense case during the World Championships in…

LFC Renews Courts Partnership

August 7, 2014

English Premier League giants Liverpool FC have continued their long-running partnership with IT, electronics and furniture retailer Courts Asia.

CIMB Sponsors Singapore Football Legend’s Sons

August 1, 2014

Malaysian bank CIMB has marked its foray into football sponsorship with a one-year deal with Irfan and Ikhsan Ahmad, the sons of Singapore football legend Fandi Ahmad.

Pirelli Title Sponsors WSBK In Sepang

June 4, 2014

Italian tyre maker Pirelli has strengthened its partnership with the Superbike World Championship (WSBK) by taking on title sponsorship of the motorcycling series’ new race in Malaysia.

Viacom Asia Launches Nickelodeon-Branded Attraction In Malaysia

April 10, 2014

Malaysian developers Sunway Group (SWAY.KL) has announced a five-year collaboration with Viacom International Media Networks Asia (VIAB.OQ) to build a US$31.1 million Nickelodeon-themed attraction - the first in…

Numerous Events In Malaysia Cancelled Out Of Respect For MH370

March 28, 2014

As Malaysia mourns for the fate of the passengers and crew of MH370, several events in the city have been scaled down, cancelled or postponed as a mark…

NBA Goes Milky In Southeast Asia

March 6, 2014

The National Basketball Association (NBA) has announced a Southeast Asian focused partnership deal with Dutch dairy firm Royal FrieslandCampina.

Spain’s La Liga On Global Expansion

January 16, 2014

The Spanish La Liga football authorities have unveiled the LFP World Challenge, an ambitious series of pre-season tournaments, to raise their brand awareness and compete with the likes…

One FC Partners With Yahoo Southeast Asia

September 25, 2013

Asia’s largest Mixed Martial Arts (MMA) organization, One Fighting Championship (FC) is set to collaborate with Yahoo as its official digital partner to bring in exclusive and behind-the-scenes…