India

Kingfisher Goes Kinglish

November 5, 2013

United Breweries Group’s Kingfisher Premium claims to be the world’s first beer brand to come up with a crowd sourced English font called Kinglish.

Mahindra Two-Wheelers Gamifies Centuro

October 29, 2013

Mahindra Two-Wheelers, the newest player in the Indian motorcycle market, has embarked on a massive, youth-oriented digital campaign to promote Mahindra Centuro.

IMG-Reliance & Star India Collaborate On Super Football League

October 23, 2013

IMG-Reliance and Star India have teamed up to launch an IPL-styled football league in India to serve as a hotbed for homegrown, young talents and former international superstars.

Halston Prioritises E-Tailing in Asia

October 18, 2013

American fashion label Halston, which was famous in the disco era, has launched a global flagship via its online store.

Liverpool FC Primed For India Expansion With Youth Academy

October 17, 2013

English Premier League team Liverpool FC is set to launch a coaching academy with second-tier Indian League outfit DSK Shivajians F.C. of Pune in Maharasthra to develop U-18…

Feature: Mobile Movies Out To Conquer Rural Asia

October 16, 2013

Singapore-based social enterprise, Newton Circus, is set to transform rural communities in Asia with their latest venture, Mobile Movies.

Cricket Legend Brett Lee Turns Fashion Designer For WIFW

October 10, 2013

Kolkata Knight Riders fast bowler Brett Lee is making his mark as a fashion designer today.

BCCI Award Star India & ESPN Indian Cricket Title Sponsorship

October 4, 2013

The Board of Control for Cricket India (BCCI) has awarded Title sponsorship of all domestic tournaments and international matches played in India during the 2013-2014 season to Star…

Hyundai Motor India Launch Care Service App

September 27, 2013

The second largest car manufacturer in India has launched Hyundai Care, an integrated service mobile application on Android and iOS platforms for their customers.

CR7 Gears Up For Lucrative Indian Innerwear Market

September 26, 2013

Real Madrid and Portuguese football star Cristiano Ronaldo, is set to launch his own line of CR7 innerwear for men and boys on November 1.