India

Kerala Leads The Mobile Movie Games Race In India

May 30, 2014

With one of the highest smartphone user demographics in the nation and a flourishing film industry, Kerala is set to become the hotspot for creating movie-based mobile games…

Twitter Set For Growth In Asia-Pacific

May 28, 2014

Twitter's global user base is forecast to increase by almost 25% this year, with the greatest growth likely to come in emerging markets, according to the latest eMarketer…

Delhi Daredevils & RBL Bank Launch Credit Card

May 9, 2014

For the first time in India, a commercial bank and a leading cricket franchise have come together to launch a cricket themed credit card.

NBA Primed For Expansion In India

May 8, 2014

The National Basketball Association (NBA) has developed a multi-pronged strategy with which to attract a fast growing fanbase in India, including an e-commerce store driven by a novel…

Amitabh Bachchan and Salman Khan Onto Mobile Games

May 5, 2014

Mumbai-based gaming company Nazara Technologies has signed on Bollywood stars Amitabh Bachchan and Salman Khan to develop 3D mobile games based on their characters in original storylines.

Yes Bank Title Sponsors Indian Golf Union’s Junior Tour

April 21, 2014

India’s fourth largest private sector bank, Yes Bank has sealed a three-year deal with the Indian Golf Union (IGU) Junior Tour from this year.

Delhi Duty Free Sponsors City’s IPL Team

April 17, 2014

Indian Premier League (IPL) cricket team Delhi Daredevils (DD) has acquired Delhi Duty Free as an associate partner ahead of its first game of the season.

Korea’s E-Land Group Set To Invest In Club Football

April 11, 2014

E-Land Group, a Korean fashion and retail conglomerate, is set to sponsor a professional football club based in Seoul that will compete in the K-League Challenge, the nation’s…

Ranveer Singh Endorses Myntra’s Roadster

April 7, 2014

Bangalore-based online fashion retailer Myntra has sealed a brand ambassador deal with Bollywood actor Ranveer Singh for Roadster, its in-house range of casual wear.

IPL Season 7 Confusion Affecting Sponsorship Revenues

April 2, 2014

The incomplete schedule of matches and venues for the second leg, the leadership change at the Board of Control for Cricket in India (BCCI) and the betting and…