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Dong Luc Group Sticks To Investing In Vietnamese Football Sponsorship Deals
November 7, 2022
Vietnamese sportswear manufacturer Dong Luc Group renews its sponsorship deals with the Vietnam Football Federation (VFF)…
Audio Renaissance in Sports Rights: EPL Untapped
July 6, 2022
The English Premier League (EPL) is widely regarded as the world's most exciting football league stars…
Tiger Beer Collaborates With Global Asian Football Star Son Heung-Min
April 14, 2022
Ahead of Chinese New Year, Singaporean brewer Tiger Beer has collaborated with global football star Son…
Asia’s Sports Industry Eyes NFTs As A Source Of Revenue
April 12, 2022
Sports teams across Asia are plunging into the NFT (non-fungible token) world, hoping to cash in…
Aussie Trading Platform TMGM Seeks AFF Suzuki Cup Boost
November 29, 2021
In a bid to increase brand awareness across Southeast Asia, online trading platform - Australian-based - TMGM has…
Qatar’s Sport Sponsorships Incur Backlash In The West
November 25, 2021
A group of Bayern Munich fans are placing pressure on the club to boycott their Qatari…
Chinese Dairy Giant Mengniu Cements FIFA World Cup Partnership
November 11, 2021
FIFA has announced a deal that sees Chinese dairy giant Mengniu become an official partner of…
Singapore Based Cryptocurrency Platform Bitget Scores Juventus Sleeve Sponsorship
September 30, 2021
Italian football giant Juventus has announced the club’s first ever sleeve sponsorship deal with Asian cryptocurrency…
India Super League (ISL) Dives Into The NFT World
September 28, 2021
Just last week, the Hero Indian Super League (ISL) announced a two-year partnership with Terra Virtua…
Spain’s Kelme Ramps Up Asian Football Interest With Latest Move
August 31, 2021
The Asian Football Confederation (AFC) has announced a partnership with sportswear brand Kelme for the 2021…
