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South Korea’s Paris Baguette Clinches Landmark PSG Deal
November 7, 2023
Popular South Korean bakery Paris Baguette have secured a landmark global partnership deal with Ligue 1…
The Saudi Investment Bank Backs Real Madrid
November 6, 2023
The Saudi Investment Bank have secured a sponsorship deal with European football giant Real Madrid. According…
FOOTBALL SPONSORSHIP IN ASIA
November 3, 2023
Football dominates sport sponsorship investment in Asia, accounting for almost 31% of all sport sponsorship sold…
China's Shineray Motors Partners Inter Milan
October 31, 2023
Chinese automobile conglomerate Shineray Motors have clinched a deal with leading Serie A club Inter Milan. …
Acer Scores Football Icon's Endorsement In India
October 30, 2023
Bengaluru based IT brand Acer India has tapped veteran homegrown football stalwart Sunil Chhetri as its…
Saudia Renews Newcastle United Partnership
October 24, 2023
Saudia, the national carrier of Saudi Arabia, has renewed its sponsorship deal with PIF funded Newcastle…
Pakistan Football Gets A Sponsorship Lift From Nestle
October 20, 2023
The Pakistan Football Federation (PFF) has secured a sponsorship deal with Nestle’s bottled water brand, Nestle Pure…
INTERVIEW WITH ERIC M. GOTTSCHALK, CEO OF MMC SPORTZ
October 16, 2023
The Business of Football (TBOF) regional conference returns to Manila for its second edition on 10…
Roblox Eyes Partnerships In Football
October 12, 2023
Gaming platform Roblox is building partnerships with global football organisations as it seeks to cement a…
Riyadh Season Partners Serie A’s AS Roma
October 10, 2023
Riyadh Season has secured a deal with Serie A team AS Roma to become the football…
