Football

RELEASE: Qatar Football Association President to attend the Soccerex Asian Forum

March 26, 2014

Qatar Football Association (QFA) president H.E Sheikh Hamad bin Khalifa bin Ahmad Al Thani, has confirmed his attendance at the Soccerex Asian Forum taking place on 13 -…

Al-Habsi Trumps For Hyundai

March 20, 2014

Korean automotive giant Hyundai has secured a brand ambassador deal with reigning FA Cup Champion’s Wigan Athletic and Oman’s custodian Ali Al-Habsi.

INTERVIEW: Adrian New, Managing Director Asia, Chelsea FC

March 18, 2014

With an estimated 820 million Asian fans, the English Premier League (EPL) is certainly one of the most followed sporting competitions in the continent.

Atletico Madrid Extends Partnership With Azerbaijan

March 4, 2014

La Liga highflier Atletico Madrid, who are still in the race for the domestic league title and Champions League honours, has renewed its primary sponsorship deal with the…

Kelantan FA Partners Malaysian Tourism Board

February 26, 2014

Malaysian Super League (MSL) outfit Kelantan FA has scored an endorsement deal with The Malaysian Ministry of Tourism and Culture.

Opinion: European Football & Its Biggest Winners In China

February 25, 2014

The growing popularity of European club football in China’s buzzing digital landscape has been on our radar in recent years.

OPINION: The Premier League, Sponsored by…Asia?

February 20, 2014

Asia’s interest in the Premier League is at an all-time high. A population of young, increasingly affluent and increasingly connected Asian fans are following the Premier League in…

Great Eastern Extends S-League Sponsorship Deal

February 17, 2014

Insurance firm Great Eastern has renewed its co-title sponsorship deal with the S-League, Singapore’s premier football league.

AC Milan Secure Fujitsu Partnership

February 13, 2014

Italian Serie A giants AC Milan have sealed a three-year partnership deal with Japanese technology equipment brand Fujitsu.

INSIGHT: Eurodata's latest consumption report shows shifts in sports programming (extract)

February 3, 2014

Eurodata's "Yearly Sports Key Facts 2013" has reported that the the volume of sports broadcasting hours on worldwide generalist channels fell in most countries (Sep '12 to Aug…