Football

Payments Technology Giant Visa Renews Top-Tier Fifa Deal Until 2026   

January 26, 2024

Payments technology behemoth Visa has extended its global partnership with Fifa until the end of 2026.  …

Pepperstone Partners AFC Asian Cup 2023

January 23, 2024

Melbourne headquartered online broker Pepperstone has secured a deal with the Asian Football Confederation (AFC).  Under…

China’s BYD Auto Poised To Back UEFA European Championship 2024

January 17, 2024

Chinese carmaker BYD Auto—known for its electric vehicles—has scored a partnership with UEFA for the upcoming…

CFA’s Club Naming Rights Sponsorship U-Turn To Stabilise Finances 

January 9, 2024

Football clubs in China will be allowed to use the names of commercial sponsors in their…

Crypto Platform BingX Scores Chelsea FC Sleeve Sponsorship Deal  

January 4, 2024

Singapore headquartered cryptotrading platform BingX is poised to become the new sleeve sponsor of Premier League…

Qatar Airways Cements Position As Major Football Sponsor In Asia 

December 19, 2023

Qatar Airways has secured a major sponsorship deal with the Asian Football Confederation (AFC) from early…

Orion Innovation Partners Liverpool FC

December 15, 2023

Orion Innovation has become Liverpool FC’s official digital transformation partner in an exclusive, multi-year deal.  Through…

South Korean OTT Coupang Play Partners Bundesliga International  

December 7, 2023

Leading South Korean OTT platform Coupang Play has secured a long-term partnership with Bundesliga International from…

Chinese Tyre Maker ZC Rubber Secures Global Partnership With Arsenal FC  

December 4, 2023

Chinese tyre manufacturer ZC Rubber have sealed a global partnership deal with Premier League leaders Arsenal…

Aramco Eyes Blockbuster FIFA Sponsorship Deal 

November 29, 2023

According to The Times, Saudi Arabian oil behemoth Aramco is poised for a blockbuster sponsorship deal…