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PepsiCo Continues Investment In Asian Football Sponsorship Market
February 16, 2024
PepsiCo has become the latest gold partner for the Roshn Saudi League (RSL) for the current…
Sobha Realty Scores Arsenal FC Partnership
February 7, 2024
Dubai-based luxury real estate developer, Sobha Realty, has secured a naming rights deal. With Premier League…
Wanda Sports Renews Argentine Football Association (AFA) Deal
February 2, 2024
Chinese conglomerate Dalian Wanda’s sports arm Wanda Sports has renewed its exclusive deal with the Argentine…
Payments Technology Giant Visa Renews Top-Tier Fifa Deal Until 2026
January 26, 2024
Payments technology behemoth Visa has extended its global partnership with Fifa until the end of 2026. …
Pepperstone Partners AFC Asian Cup 2023
January 23, 2024
Melbourne headquartered online broker Pepperstone has secured a deal with the Asian Football Confederation (AFC). Under…
China’s BYD Auto Poised To Back UEFA European Championship 2024
January 17, 2024
Chinese carmaker BYD Auto—known for its electric vehicles—has scored a partnership with UEFA for the upcoming…
CFA’s Club Naming Rights Sponsorship U-Turn To Stabilise Finances
January 9, 2024
Football clubs in China will be allowed to use the names of commercial sponsors in their…
Crypto Platform BingX Scores Chelsea FC Sleeve Sponsorship Deal
January 4, 2024
Singapore headquartered cryptotrading platform BingX is poised to become the new sleeve sponsor of Premier League…
Qatar Airways Cements Position As Major Football Sponsor In Asia
December 19, 2023
Qatar Airways has secured a major sponsorship deal with the Asian Football Confederation (AFC) from early…
Orion Innovation Partners Liverpool FC
December 15, 2023
Orion Innovation has become Liverpool FC’s official digital transformation partner in an exclusive, multi-year deal. Through…
