Football

Chevrolet Launch Man Utd Edition Cars in India

July 7, 2014

American automobile brand Chevrolet (GM.N), a major sponsor of the Red Devils, is banking on football fever in India, to drive up sales of its newly launched Manchester…

Longer TVCs Gaining Traction In Korea

July 3, 2014

Korea’s advertising industry is keeping up with the global trend of the growing presence of TV commercials spanning over 30 seconds.

Asian Bookmaker FUN88 Partners Burnley FC

June 24, 2014

English Premier League (EPL) new boys Burnley FC have renewed their ties with Chinese online gaming brand, Fun88, in a two-year deal.

BPL Partners Indian Super League (ISL)

June 23, 2014

Ahead of the debut season of the Indian Super League(ISL) in September, organisers of the tournament have signed a partnership with the Barclays Premier League(BPL).

Reading FC Primed For Thai Ownership

June 16, 2014

English Championship football club Reading FC has been purchased by a Thai billionaire, according to a report in the Reading Post.

Huawei Continues Sponsoring Canberra Raiders

June 10, 2014

Chinese ICT company Huawei has renewed its landmark deal with Australian National Rugby League outfit Canberra Raiders.

Red Devils Seal Partnership With Korean Pharmaceutical Firm

June 9, 2014

EPL giant Manchester United has sealed a multi-year deal with Korean pharmaceutical firm Cho-A Pharm.

Sunderland Extends Asian Betting Partnership

June 6, 2014

EPL outfit Sunderland AFC, who survived the relegation battle last season, has continued its ties with online betting firm TLC188 for a further three years.

MCFC Partners Thai Youth Football Tournament

June 2, 2014

EPL champions Manchester City has entered into a two-year marketing partnership to promote Seven Shoot, a popular 7-a-side youth football tournament in Thailand.

Huawei Does Double Deal With Ajax Amsterdam

May 27, 2014

Chinese tech giant Huawei has become an official partner of Eredivisie champions Ajax Amsterdam as well as a business partner of the club’s homeground Amsterdam ArenA.