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Suntory’s Lucozade Partners Liverpool Football Club
August 12, 2024
Suntory owned energy drink Lucozade has scored a multi-year global partnership with Premier League giants Liverpool…
Tiger Balm Scores Regional Partnership With FC Bayern Munich
August 5, 2024
Popular Singaporean pain relief brand Tiger Balm has struck a regional partnership deal with Bundesliga behemoth…
Indian Tyre Brands Secure Major European Sporting Partnerships
July 29, 2024
Indian tyre brands have been on a roll in the European sporting landscape with a brace…
Argentina National Football Eye Asian Sponsorship Expansion With IMG Partnership
July 17, 2024
As reigning FIFA World Cup champions and recently crowned Copa America winners, Argentina’s football stock is…
Qatar Airways Expands Inter Milan Partnership
July 15, 2024
Qatar Airways has recently expanded its partnership with reigning Serie A champions Inter Milan. Under the…
Saudi Arabia’s NEOM Renews Asian Football Confederation Deal
July 11, 2024
Saudi Arabia’s megacity project NEOM has renewed its deal with the Asian Football Confederation (AFC) governing…
Singapore Hospitality Group Ascott Scores Chelsea FC Partnership
July 9, 2024
Ascott, the hospitality arm of Singapore-listed CapitaLand Investment Ltd, has secured a partnership with Premier League…
Japan Airlines (JAL) Teams Up With Liverpool FC
June 26, 2024
Premier League club Liverpool FC and Japan Airlines (JAL) have announced a global multi-year collaboration that will…
China’s JinkoSolar Partners Manchester City FC
June 21, 2024
Shanghai-based JinkoSolar, one of the biggest players in the solar energy industry, has inked a global…
Allianz Signs Harry Kane As Global Ambassador
June 18, 2024
With Euro 2024 action heating up, Allianz has signed England football captain and Bayern Munich forward…
