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Japan Airlines (JAL) Teams Up With Liverpool FC
June 26, 2024
Premier League club Liverpool FC and Japan Airlines (JAL) have announced a global multi-year collaboration that will…
China’s JinkoSolar Partners Manchester City FC
June 21, 2024
Shanghai-based JinkoSolar, one of the biggest players in the solar energy industry, has inked a global…
Allianz Signs Harry Kane As Global Ambassador
June 18, 2024
With Euro 2024 action heating up, Allianz has signed England football captain and Bayern Munich forward…
AliExpress Scores Beckham’s Endorsement For Euro 2024
June 10, 2024
Ahead of UEFA Euro 2024, E-tailer behemoth AliExpress have tied up with English footballing legend David…
Hisense Expands UEFA Partnership To Cover VAR Screens
June 4, 2024
Chinese consumer electronics giant Hisense has been appointed by UEFA as the exclusive official video assistant referee…
Kobler Vietnam Scores Partnership With UCL Finalist Borussia Dortmund
May 31, 2024
Ahead of the UEFA Champions League final, Borussia Dortmund have secured a regional partnership with the…
Etihad Airways Secures Girona FC Shirt Sponsorship Deal
May 30, 2024
Etihad Airways has secured yet another partnership with a football club from the City Football Group’s…
BRANDS IN FOOTBALL ASIA 2024
May 24, 2024
Football in Asia, the continent’s most popular sport sponsorship vehicle by far, accounted for only 2.4%…
Global Insurer AXA Renews Liverpool FC Deal
May 2, 2024
Global insurance giant AXA have announced a five-year renewal as Liverpool FC’s official global training partner. The…
Digital Collectibles & NFT Marketplace Quidd Seals Manchester City Partnership
May 1, 2024
Digital collectibles platform and NFT (non-fungible token) marketplace Quidd have sealed a new multi-year partnership with…
