Football

Qatar Airways Boosts Philippines Football With US$2m Deal

November 10, 2019

Qatar Airways has recently boosted club football in the Philippines, securing a three-year sponsorship deal with…
DHL Backs Indian Super League (ISL)

Logistics Giant DHL Continues To Back Indian Super League (ISL)

November 3, 2019

DHL Express will continue its association with this season’s Indian Super League (ISL), making it the fifth…
FIFA U20 Under 20 Indonesia 2021

Indonesia Poised To Host FIFA U20 World Cup In 2021

October 26, 2019

Indonesia have won the bid to host the FIFA Under 20 World Cup in 2021 following the global football authority’s meeting in Shanghai yesterday.
FC Barcelona Sebang Battery

Korean Battery Surprises With Barcelona Deal To Up Sales In SEA

October 15, 2019

South Korean automobile and industrial batteries manufacturer Sebang has become a regional partner of FC Barcelona in a deal reportedly worth US$2m.
Inter Milan Evergrande

China’s Evergrande Reportedly Keen On Inter Milan Shirt Sponsorship

September 21, 2019

Chinese conglomerate Evergrande could become the primary shirt sponsor of Serie A’s Inter Milan in 2021, according to Gazzetta dello Sport.
Borussia Dortmund InstaForex Forex

Aggressive Forex Firm Expands Portfolio To Target Asia

September 7, 2019

A disruptor in the highly competitive foreign exchange (Forex) sector is amassing a portfolio of sports sponsorship platforms as it bids aggressively to become the market leader. Its…
Superbloke Manchester City

Blockchain First: Superbloke Game Raises Profile With Manchester City

August 27, 2019

South Korean sports service developer Superbloke has become Manchester City’s first Blockchain-based Gacha partner in a regional deal.
Budweiser Star Sports Premier League

Budweiser Lights Up EPL Coverage on Star Sports: Increases Depth in Football

August 23, 2019

Budweiser 0.0, AB InBev's new 'lite' non-alcoholic beer, is partnering Star Sports to deepen their relationship with European football, especially the Premier League.
Shopee Cristiano Ronaldo

Shopee Sustains Sponsorship Shopping Spree With Ronaldo

August 15, 2019

E-commerce platform Shopee, which is available across Southeast Asia and Taiwan, has signed Cristiano Ronaldo as a celebrity endorser.
Melco Manchester City

Casino Firm Melco Expands Manchester City’s Commercial Footprint In Japan

August 3, 2019

Melco Resorts & Entertainment has become an official partner of reigning Premier League champions Manchester City in Japan.