November 27, 2014
Qatar Airways is set to collaborate with Coca-Cola International Premier Tennis League (IPTL) as the presenting sponsor for the debut edition of the event.
November 24, 2014
At a recent event, ASN caught up with two key executives from DBS Bank to ask them about their perspectives on Sponsorship in the region.
November 17, 2014
The 28th SEA Games inches closer to its USD40 m target following a partnership agreement with DBS Bank, which becomes the seventh corporate sponsor of the upcoming biennial…
October 31, 2014
European financial services giant Societe Generale has secured a two- year deal to become the title sponsor for the Singapore Cricket Club (SCC) International Rugby 7s.
September 17, 2014
IPL Season 7 runners-up Kings XI Punjab, which is competing in this season’s Champions League T20, has secured two new partners.
September 2, 2014
Beijing’s bid to host the 2022 Winter Olympics has been boosted after securing sponsorship from eight major Chinese corporations.
August 1, 2014
Malaysian bank CIMB has marked its foray into football sponsorship with a one-year deal with Irfan and Ikhsan Ahmad, the sons of Singapore football legend Fandi Ahmad.
July 17, 2014
So far this week we've had a good look at some of the ambush marketing in and around the FIFA World Cup - by lifestyle brands such as…
June 3, 2014
Korean actor Kim Soo-hyun has become such a phenomenon that there is a museum in Seoul dedicated to him.
May 29, 2014
CNBC has announced a regional branded content partnership with DBS Bank (DBSM.SI) on the business broadcaster's new series "Asia Tomorrow".