Cricket

Casio’s G-Shock Scores Endorsement Deal From Rising Indian Cricket Star

August 25, 2023

Casio G-Shock has sealed an endorsement deal with Indian cricketing starlet Shubman Gill. The 23-year-old batsman…

Coca-Cola Gears Up For ICC ODI World Cup 2023 In India 

August 8, 2023

Coca-Cola has partnered with the International Cricket Council (ICC) for the upcoming ICC ODI Men’s Cricket World…

Mastercard Replaces Paytm As Team India’s Title Sponsor 

October 18, 2022

Mastercard has secured a title sponsorship deal with the Board of Control for Cricket in India…

Crypto Platform FTX Backs ICC To Attract South Asian Consumers

November 10, 2021

Cryptocurrency platform FTX has secured a global partnership with the International Cricket Council (ICC), in a…

Axe Scores Cricket Game Integration To Woo Young Indian Men

October 1, 2021

Popular deodorant brand Axe has secured an in-game integration with mobile game World Cricket Championship 3…

Asian Bookie Fun88 Eyes India With West Indian Endorsement

July 16, 2021

West Indian cricketing star Daren Sammy has inked a multi-year brand ambassadorship with Asian bookie Fun88. The collaboration with…
bharatpe icc

Fintech Unicorn Becomes ICC’s Latest Global Partner

June 11, 2021

Fintech unicorn-to-be BharatPe has secured a global partnership deal with the International Cricket Council (ICC), the…

Star Sports Attracts 12 Sponsors For 2021 ICC WTC Final

June 3, 2021

Indian broadcaster Star Sports has secured 12 sponsors for the 2021 ICC World Test Championship (WTC)…

Asics Signs CSK’s All-Rounder Star Ravindra Jadeja

April 30, 2021

Following eye-catching performances in IPL 2021, Chennai Super Kings (CSK) and Indian all-rounder Ravindra Jadeja has…

No Sponsorship Politics For Chinese Brand Anker In India

April 23, 2021

Chinese electronics brand Anker has signed has signed one of India's rising cricket stars, all-rounder Washington…