Coca-Cola

Coca-Cola Finishes Top of Olympic Performance Index

August 24, 2008

Coca-Cola has finished top of the Olympic Performance Index (OP), which measures the marketing performance of brands before, during and after the Games against their competitors.

McDonald's Coca-Cola Adidas Combine for Marketing Push

July 30, 2008

MacDonald's, Coca-Cola and Adidas, this week formally announced the beginning of a joint marketing campaign to be launched in Beijing and throughout China. The three Olympic sponsors will…

Latest from R3 & CSM: Coca-Cola Dominates Olympic Marketing

July 11, 2008

New research recently released by R3 and CSM shows that Coca-Cola and Yili Milk continue to dominate the Olympic marketing arena.

Coca-Cola Works to Clean Up Bali

July 11, 2008

The Coca-Cola Company has organised Indonesia's first Bali Coastal Clean Up Day, to be launched on Legian beach, Kuta on 13 July.