Coca-Cola

ASN INSIGHT: Creative Content Development In The Asian Music Industry

February 11, 2014

As far as the global music industry is concerned, much has developed in the landscape over the past decade especially with the rise of technological tools and platforms.

Insight: Creative Content Development In The Asian Music Industry

February 11, 2014

As far as the global music industry is concerned, much has developed in the landscape over the past decade especially with the rise of technological tools and platforms.

INTERVIEW: YouTube Creators Bethany Mota, Sam Tsui, Kurt Schneider and how they work with brand partners

October 30, 2013

The last few years have seen a new breed of content creators emerge in the online content landscape - YouTube Creators. This pioneering set are (usually) young, highly-talented publishers and artists who…

Coke receives royal honours for speech contest sponsorship

December 3, 2012

Coca-Cola Japan has been presented with a certificate of appreciation from the Japanese Imperial Family for its 50 year involvement as the main sponsor of the All Japan…

Coca-Cola most recalled brand following strong digital strategy

September 3, 2012

Coca-Cola enjoyed a 61% spontaneous brand awareness among Chinese consumers as a result of its London Olympic Games sponsorship, according to research consultancy R3.

Coke outspends Pepsi by ten to one in Asia

November 30, 2011

Fizzy drink giant, Coca-Cola has spent ten times more than its rival Pepsi on sponsorship and branded content in Asia according to latest findings from the Asia Sponsorship…

Shanghai World Expo sponsorships "effective"

December 7, 2010

Sponsorship of the recent Shanghai World Expo was "effective" according to new research by media agency Starcom China.

Coca-Cola sponsors Sri Lanka's Davis Cup Campaign

January 20, 2010

Coca-Cola has signed on as team sponsor for Sri Lanka's first Group Two Davis Cup campaign in nine years.

Coca-Cola Sponsors Youth Football Development in India

October 19, 2009

Coca-Cola has signed a deal with the Guwahati Sports Association to sponsor the Mir Iqbal Hussain Trophy U-16 football tournament in Assam. The sponsorship is part of the…