Bollywood

Pokemon GO Goes Big In India With Bollywood Power Couple Endorsement

October 17, 2024

Ahead of Diwali celebrations, popular game  Pokemon GO has secured a deal with Bollywood power couple Riteish  and Genelia…

Beats by Dre Scores Celebrity Endorsement Brace In India     

September 11, 2024

Apple-owned audio brand Beats by Dre has recently secured a brace of celebrity endorsements in India. …

Human Mobile Devices (HMD) Scores Bollywood Endorsements

July 24, 2024

Human Mobile Devices (HMD) has scored a celebrity endorsement with Bollywood actress Sanya Malhotra. The 32-year-old…

Snickers Taps On Bollywood Action Director Rohit Shetty As Celeb Endorser 

July 18, 2024

Mars Wrigley India has tapped Bollywood action movie director Rohit Shetty as the latest brand ambassador…

Italian Motorcycle Manufacturer Aprilia Seals Bollywood Endorsement

April 22, 2024

Italian premium motorcycle maker Aprilia is making a beeline for Indian bikers as the brand scored a…

Emerging Bollywood Star Kartik Aaryan Endorses Bundesliga Dream India 

April 18, 2024

Rising Bollywood star Kartik Aaryan has become a celebrity endorser for the Bundesliga Dream India campaign…

Singapore Tourism Board (STB) Taps On Bollywood Starlet Ananya Panday Collab

January 19, 2024

In its upcoming branded content campaign, the Singapore Tourism Board (STB) has partnered with Bollywood starlet…

Denim Brand Lee Seals Celebrity Endorsement With Bollywood Starlet  

December 18, 2023

American denim brand Lee has secured a celebrity endorsement from Bollywood starlet Sara Ali Khan as…
Netflix Karan Johar

Netflix Negotiates Content Deal With Bollywood Stalwart Karan Johar

September 14, 2019

Netflix has announced a long-term content partnership with Dharmatic Entertainment, the recently launched digital content arm of Dharma Productions headed by Karan Johar.
Puma Sara Ali Khan

Puma Banks On Rising Bollywood Starlet Sara Ali Khan

May 4, 2019

German sport and athleisure apparel giant Puma is hedging its bets on emerging Bollywood starlet Sara Ali Khan for the booming Indian market.