August 28, 2014
This week, the new Thai government began enforcing regulations on how alcohol brands can advertise domestically. As a result, overnight, rights holders have lost a valuable category and…
August 24, 2014
Mention anything about live music festivals, left-field youth and pop culture in India, and the odds of live music and entertainment conglomerate Only Much Louder (OML) being credited…
March 31, 2014
French spirits group Pernod Ricard expects its profit in Asia to decline this year, particularly due to muted sales during the Lunar New Year period in China and…
March 18, 2014
With an estimated 820 million Asian fans, the English Premier League (EPL) is certainly one of the most followed sporting competitions in the continent.
January 3, 2014
IMG Reliance, the primary organiser of the Indian Subcontinent’s only ATP World Tour Event have announced a slew of new and renewed sponsorships.
March 28, 2012
Popular whisky brand, Jack Daniels has become a major sponsor of the Singapore Indoor Stadium and will be the Official Whisky of the venue.
April 28, 2010
China's premier alcohol brand Moutai has become a high level sponsor of the Shanghai World Expo.
November 6, 2007
Two of China's greatest sources of national pride joined forces last month, with a sponsorship agreement established between the National Ping Pong Team and Chinese liquor brand Moutai.