July 7, 2014
American automobile brand Chevrolet (GM.N), a major sponsor of the Red Devils, is banking on football fever in India, to drive up sales of its newly launched Manchester…
April 29, 2014
Ahead of the 2014 FIFA World Cup, Tag Heuer has struck a long-term partnership with Cristiano Ronaldo, the Real Madrid and Portugal football superstar.
April 15, 2014
Singapore Airlines (SIA), the city-state’s national carrier, is set to take over title sponsorship of the only night race in the Formula 1 circuit, from state owned telco…
April 14, 2014
Etihad Airways and its equity partner in India, Jet Airways, have sealed a partnership deal to become principal sponsors and official airlines of reigning IPL champions Mumbai Indians.
March 26, 2014
Qatar Football Association (QFA) president H.E Sheikh Hamad bin Khalifa bin Ahmad Al Thani, has confirmed his attendance at the Soccerex Asian Forum taking place on 13 -…
January 28, 2014
English Premier League team Liverpool FC, which is in contention for a Champions League qualifying spot, has announced a two-year deal with Garuda Airlines.
January 3, 2014
IMG Reliance, the primary organiser of the Indian Subcontinent’s only ATP World Tour Event have announced a slew of new and renewed sponsorships.
December 30, 2013
In recent years, the Arts scene in Singapore has been vibrant. It has grown from an average of 12 arts performances and 31 exhibitions daily in 2002 to…
November 19, 2013
World number 17 Kei Nishikori, 23, has sealed a two-year personal sponsorship deal with Delta Air Lines.
August 13, 2013
Japanese based e-commerce giant Rakuten has become the latest corporation to partner Toyko’s bid to host the 2020 Olympic Games.