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UNILEVER SPONSORS BADMINTON OPEN
June 3, 2007
Unilever's Zhonghua Toothpaste brand has become a major partner of the China Badminton Open, which will be held at the Wutaishan Sports Centre of Jiangsu Province later this…
SCOTTISH BREWER - ONE TO WATCH
June 3, 2007
Edinburgh-based brewing company, Scottish & Newcastle, has announced plans to break into the Chinese market following a successful period of test-marketing in Beijing and Shanghai. The company, which…
DONGFENG CITROEN ANNOUNCES BASKETBALL DEAL
June 3, 2007
The Wuhan University of Technology, National Men's Basketball Team has announced Dongfeng Citroen as its new naming rights partner. Dongfeng Citroen vice president, Wei Wen Qing, said that…
MAJOR BEER SUPPORTER FOR 2011 UNIVERSITY OLYMPICS
June 3, 2007
Kingway Beer has been announced as a major partner of the 2011 World Summer Universiade, an international multi-sport event which will be held in Shenzhen in 2011. Kingway…
CHINA BASKETBALL SECURES BREWING PARTNER
June 1, 2007
Zhujiang Beer has become a major partner of the China National Basketball Team as it continues its preparations for the Olympics in 2008. The State Basketball Sport General…
MIDEA GROUP TO SUPPORT SHUNDE GOLF
June 1, 2007
Electrical appliance manufacturer, the Midea Group, has announced that it will be the naming rights partner of the Midea China Classic, which will take place at the Guangdong…
VOLKSWAGEN AUDI BACK BARCELONA TOUR
June 1, 2007
The Spanish football team, Barcelona, will be touring China in August and local automotive distributor Volkswagen Audi has become a major supporter of international teams visit. Volkswagen Audi…
SINOPEC SHOWS ITS GREEN OLYMPIC CREDENTIALS
June 1, 2007
Lubricant company Sinopec Protection has become an official partner of the 2007 Third Pole Of The Earth Mount Qomolangma Expedition. A spokesperson from Sinopec said they are hoping…
HSBC DEVELOPS EXTENSIVE GRASSROOTS GOLF PROGRAM
June 1, 2007
HSBC Bank and the China Golf Association have announced a new program that is aimed at developing junior golf in China to world-class levels. The program is called…
AIR CHINA TO PARTNER OLYMPIC CULTURAL FAIR
June 1, 2007
Major Olympic partner, Air China, has announced it will partner the 13th World Olympic Collectors' Fair which will be held in Beijing from June 23 to 28, prior…
