May 27, 2007
Leading ticketing company Ticketmaster has expanded its operations in China by acquiring a majority stake in Emma Entertainment Holdings, a provider of ticketing and event promotions services in…
May 27, 2007
The Chinese Swimming Association has finalised a major sponsorship deal with leading household electrical appliance manufacturer Midea Group. As part of the deal the company will be the…
May 27, 2007
Global electronics giant Philips Electronics has become a major partner of the upcoming Live Earth concert series, joining Pepsi, MSN, Mercedes-owned Smart cars and Stony Field Farms yogurt…
May 27, 2007
Global confectionary company Mars has provided an insight into its sponsorship of the Beijing Games, which it will primarily leverage its Snickers chocolate treat. According to reports, the…
May 24, 2007
The Guangzhou Dayang Motorcycle Company has become the official motorcycle supplier of the Beijing 2008 Olympic Games and the official exclusive motorcycle supplier of the Beijing 2008 Paralympic…
May 24, 2007
Organisers of the Beijing Olympics have officially launched the marketing program for its extensive Equestrian program which will be ran out of Hong Kong. The program includes Associate…
May 24, 2007
Leading high-tech company, Huaqi Information Technology - Aigo, has become the major sponsors of the Beijing Institute of Technology University Football Team which competes in the National First…
May 24, 2007
The Chinese Volleyball Association has announced that Kerry Oils & Grains (China) will be the naming rights sponsor of the Volleyball World Championship and that the company will…
May 24, 2007
South Korea tyre brand, Kumho Tires, was a major partner of the 2007 Formula V6 Renault Asia round which was held at Zhuhai International Circuit earlier this month.…
May 24, 2007
Tanggula Pharmaceuticals has finalised a deal with the China International Chess Association and will be a major partner of the China International Chess Team for the next 3…