Deals

ADIDAS CONFIDENT OF 30% GROWTH IN CHINA

May 18, 2007

German footwear and sports apparel company, Adidas Salomon AG, is expecting its Chinese operations to surpass that of its Japanese concerns by at least 2009. Adidas Asia Pacific…

LI NING BECOMES ASIAN INDOOR GAMES PARTNER

May 18, 2007

Macao Council announced that leading sporting apparel company Li Ning will be a major partner and the official clothing sponsor of the 2nd Asian Indoor Games (AIG), which…

DHL TO SUPPORT NBA CHINA TOUR

May 18, 2007

DHL has finalised a three year agreement with the US based National Basketball Association to become the official express and logistics provider for NBA in China and Asia.…

TOTAL LUBMARINE RENEWAL HONG KONG REGATTA

May 18, 2007

The Royal Hong Kong Yacht Club has announced that the current title sponsor of the China Coast Regatta, TOTAL Lubmarine Asia Pacific, has not only renewed its support…

AUDI DEMONSTRATES ITS COMMITMENT TO SPORT THROUGH ACCORD SPONSORSHIP

May 13, 2007

Automotive manufacture FAW-Volkswagen, which is a 50-50 joint venture between China's First Automotive Works and German auto giant Volkswagen AG, have provided an insight into its sponsorship of…

INTEL SPONSORS GLOBAL VIDEO GAME COMPETITION

May 13, 2007

Global microchip manufacturer has continued to actively play a part in the development of electronics sports via its presenting partnership of the 2007 World Series of Video Games,…

ENERGY PARTNER FOR 6th CITY GAMES

May 13, 2007

Chinese energy and resources company China National Petroleum Corporation (CNPC) has committed 10 million yuan in cash and services in kind to become an official partner and the…

HUBEI MOBILE BECOMES 6TH CITY GAMES PARTNER

May 13, 2007

Hubei Mobile Communications Company Limited, a provincial branch of China's largest mobile communications operator China Mobile, has committed 20 million yuan in cash and services in kind to…

CITIC GUOAN AND NBA PLAYERS CREATE PARTNERSHIP

May 13, 2007

China's biggest state-run investment company, Citic Guoan Group, has finalised a partnership with the US National Basketball Players Association (NBPA) that aims to develop business opportunities for NBA…

SAMSUNGS GAMES PROGRAM KICKS INTO GEAR

May 13, 2007

With the announcement last month that it will be a major partner of the Olympic Torch Relay, Samsungs Electronics has certainly stepped up its leveraging program for the…