Deals

GUAYUAN WINE SPONSORS ASIAN TABLE TENNIS CHAMPIONSHIP

June 17, 2007

Leading wine company, Jinshiyuan Group, has become the official wine supplier for the 18th Asian Table Tennis Championship and will be promoting its Guoyuan brand through the association.…

UEFA GOLF FINALISE MAJOR SPONSORSHIP DEAL

June 17, 2007

The 8th UEFA Golf Match has secured Guangdong Gangjian Sports Goods as its major sponsor. A spokesperson from UEFA organising committee said that an event of this calibre…

PHARMACEUTICAL GROUPS UNITE TO SUPPORT BRIDGE MATCH

June 17, 2007

Harbin Pharmaceutical Group and People Tongtai Pharmacy have become the joint major naming rights partners of the 2007 Helongjiang Bridge Game. The two organisations will receive branding on…

NEW ELECTRICAL GOODS PARTNER FOR CHINESE SAILING

June 17, 2007

Electrical goods company Konka Group has become a major partner of the Shenzhen Aquatic Sports General Administration and will be supplying Konka colour televisions, mobile telephones and refrigerators…

JINLONGYU COOKING OIL SUPPORTS SIGNATURES WALK

June 17, 2007

South China Sea Oil Industry subsidiary, Jinlongyu Cooking Oil, was a major partner of the Changsha City Building Fifth Ring Road 10 000 Signatures Walk, which took place…

NEW APPLE CONCEPT TO SUPPORT LOCAL ELECTRONIC WORLD CUP

June 17, 2007

IT peripherals manufacturer, New Apple Concept, has become a major sponsor of the 2007 Electronic Sports World Cup round in China. The event will be held in the…

DHS SPORTS TO EVEN GLOBAL TABLE TENNIS PLAYING FIELD

June 17, 2007

DHS-Sports has become a major partner of the Zagreb World Table Tennis Championship and as part of the deal, the eleven teams competition in the series played in…

HONG KONG TABLE TENNIS FINALISE LOCAL DEAL

June 15, 2007

Zhuhai Yonglong Group has become a major partner of the China Hong Kong Table Tennis Team and received branding on high profile player, Li Jing, who competed in…

COKE LAUNCH MOBILE SOCIAL NETWORKING COMMUNITY

June 15, 2007

Coca-Cola has announced the creation of a new virtual social network community which will primarily target mobile users in China. The service is similar to existing networks like…

BEIJING GAMES GET SERIOUS ON AMBUSH MARKETING

June 15, 2007

Organisers of the 2008 Beijing Olympics have provided some comments about measures put in place to prevent ambush marketing at the Games. Beijing Games, vice director of marketing,…