November 15, 2007
China Eastern Airlines was a Major Partner of the HSBC Championship golfing tournament, on 8-11 November.
November 15, 2007
Petro China Lubricant Company became an Official Cooperative Partner of the Houston Rockets NBA Team in an agreement signed on the 5 November.
November 15, 2007
Shanghai Binhai Golf Club both hosted and sponsored the 2007 Annual Golfing All-Stars Final, which took place on the 6 November.
November 14, 2007
The US NBA's plan to sell part of its Chinese operation, NBA China, received a significant shot in the arm following the success of last month's preseason matches…
November 14, 2007
China's leading diversified financial and entertainment media company, Xinhua Finance Media (XFMedia), has announced that its subsidiary Small World Television Limited, would jointly produce an animated series, "Ring…
November 14, 2007
Financial services company, UBS, has commented on its naming rights sponsorship of the Asian Golf Tour's Order of Merit which recently concluded. Head of Sponsorship Asia Pacific at…
November 14, 2007
Representatives from UK Premier League club, Manchester City, plan to travel to Asia in the next few weeks to finalise what is understood to be almost $20 million…
November 14, 2007
Hyundai will continue as the major sponsor of South Korea's national soccer team until 2011. It has been announced that the Korean Football Association 3.2 billion won (US$3.5…
November 14, 2007
Following the success of its recent China pre-season games last month, US NBA club, the Houston Rockets has announced a new major sponsorship deals with organizations from the…
November 14, 2007
New Zealand apparel brand, Carisbrook New Zealand, has finalised a sponsorship deal with Brunei Rugby Union and as part of the deal will provide the organisation with B$17,400…