Deals

PLAYTECH TO PARTNER MAHJONG ASSOCIATION

March 21, 2007

The China Mahjong Association (CMA) has announced gaming industry software developer Playtech as its major sponsor. As part of the three year deal, Playtech will be the CMA's…

US LAW FIRM TO SPONSOR SPECIAL OLYMPICS

March 21, 2007

US law firm Foley & Lardner LLP has been announced by the 2007 Special Olympics World Summer Games Executive Committee (GEC) as its international legal counsel for the…

TEXAS INSTRUMENTS - ONE TO WATCH

March 19, 2007

US semiconductor technology company Texas Instruments has shown its commitment to the China market through the appointment of its first Chinese national as president of the company's local…

KIA NAMING RIGHTS PARTNER - X GAMES IN CHINA

March 19, 2007

Korean automotive manufacturer KIA has announced that it will be the naming rights sponsor of X Games Asia 2007, which will run from May 3-5 in the KIC…

LI NING APPAREL FOR SWEDISH OLYMPIANS

March 19, 2007

Chinese brand Li Ning will be the first local sportswear manufacturer to sponsor a foreign Olympic team, following its signing of a new deal with the Swedish Olympic…

*~FULL SERVICE BEGINNING APRIL 2007~*

March 19, 2007

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BUD TO DOULBE IN CHINA

March 16, 2007

Anheuser-Busch Cos, the company behind Budweiser beer has plans to double the number of Chinese cities the brand is sold in over the next five years, a move…

NEW CHINA SPONSORSHIP NEWS SERVICE LAUNCHING 9 APRIL 2007

March 13, 2007

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PEPSI BUSY IN 2006s

December 4, 2006

Softdrink company Pepsi has been busy introducing Gatorade to mainland China during 2006 having finalised a number of new sponsorship deals promoting the sports drink brand. Following the…

UPSTREAM TO RAMP UP CHINA OPERATIONS

December 4, 2006

Asian communications and public relations firm Upstream Asia is ramping up its operations in China and is set to raise capital for expansion via a listing on the…