January 18, 2008
Runners-up last season, Beijing Guo'an Football Club has already begun searching for new-season sponsorships.
January 18, 2008
The government's official charity in the city of Xiamen, Fujian has this month received a donation of one million RMB from the South China Group (HK) Ltd to…
January 18, 2008
Infront Sports & Media, the exclusive marketing partner of the Chinese Basketball Association has secured UPS as an Official Partner of the CBA League and the Chinese Men's…
January 16, 2008
Total Sports Asia has been appointed as the Japanese representatives of new worldwide mixed martial arts organization, M-1 Global. In addition to developing a licensing program for M-1…
January 16, 2008
The Viet Nam Football Federation has finalsied a VND12 billion (US$747,000) sponsorship deal with PetroViet Nam Gas Corporate, with the company to become a major partner of the…
January 16, 2008
Singapore-based sports marketing agency, World Sports Group, will soon know if it has secured the broadcast rights for India's Twenty20 tournament, Indian Premier League. ESPN Star Sports, Network…
January 16, 2008
Dubai Duty Free has renewed its premier sponsorship of the Sony Ericsson WTA Tour for a further four years and according to reports will focus its sponsorship on…
January 16, 2008
Lack of corporate sponsorship is believed to be the reason why the Singapore Masters golf tournament has been omitted from the Asian and European Tours. The event, which…
January 16, 2008
Diversified Indian company, JB Group's new sponsorship of the JB Group Classic Tennis Championship held in Hong Kong has already paid dividends for fellow event sponsor with Indian…
January 16, 2008
The US National Basketball Association (NBA) has announced an interesting new marketing partnership with Korean based Kia Motors. The auto manufacturer has partnered a new category which the…