June 4, 2008
Financial services company, UBS has announced that it will continue its naming rights sponsorship of the USB Hong Kong Open golf tournament through to 2009.
June 4, 2008
The Australian and New Zealand Banking Group (ANZ) has announced that it will become the naming rights sponsor of the first Bledisloe Cup match to be played in…
June 4, 2008
It has been reported that two major international companies are keen on becoming major sponsors of a proposed Twenty20 cricket tournament in Pakistan, similar to the recent Indian…
June 4, 2008
The Hong Kong Sixes cricket tournament will be on the look out for new corporate backing following the decision by major sponsors, airline, Cathay Pacific and financial service…
May 31, 2008
Panasonic this week formerly announced its partnership with BOCOG for the duration of this year's Paralympic Games.
May 31, 2008
As part of its strategy to capitalise on Chinese national pride this Olympic year, Pepsi launched its 'Love China' marketing campaign in Fuzhou Province.At various large scale Pepsi…
May 31, 2008
Japanese auto manufacturer, Mazda will be the major sponsor of two Nippon Professional Baseball Association All-Star Games to be played at Kyocera Dome Osaka on July 31 and…
May 31, 2008
The Vietnamese based Information Technology and Telecommunications FPT Corporation has finalised an agreement with the Viet Nam Chess Federation (VCF) and will become a major sponsor of the…
May 31, 2008
United Arab Emirates based hotel, tourism, transport and catering group, Abu Dhabi National Hotels (ADNH), will be a major sponsor of the Abu Dhabi International Women's Volleyball Tournament…
May 31, 2008
Organisers of World Expo Shanghai 2010 have appointed technology company Tencent Inc as its major online partner. As part of the agreement, Tencent will develop online interactive platforms,…