Deals

NPB BROADCAST RIGHTS PURCHASED FOR SOUTH KOREA

April 4, 2008

Total Sports Asia K.K. and MBC ESS Sports have teamed up to acquire the exclusive media rights to a number of Nippon Professional Baseball games for broadcast in…

SPONSOR CAUSES DION TO CANCEL BEIJING CONCERT

April 4, 2008

A dispute with sponsors has caused Celine Dion to cancel the Beijing Stage of her China tour.

TCL SPONSORS WOMEN'S TENNIS

April 4, 2008

Electronics and Mulitmedia company, TCL Group recently announced in Beijing that the group would sponsor the national women's tennis team.

TENCENT SECURES INTERNET RIGHTS TO SHANGHAI WORLD EXPO

April 4, 2008

Tencent has this week become the exclusive internet service sponsor for the Shanghai World Fair.

SHENZHEN FC RECEIVES ADDITIONAL SPONSORSHIP

April 4, 2008

In addition to securing naming rights from Xiangxue Pharmaceutical, Shenzhen Football Club has recently gained another sponsor from Shenzhen's top fifty technology companies.

PANASONIC RENEWS SPONSORSHIP OF UNESCO OUR PLACE PROJECT

April 2, 2008

Japanese electronics giant, Panasonic has renewed its sponsorship of the UNESCO partnered World Heritage photographic project, OUR PLACE The World's Heritage, for a further three years. The OUR…

BROADCAST DEALS FOR IPL ANNOUNCED

April 2, 2008

With only a few weeks before the Indian Premier League (IPL), details regarding broadcast sponsors of the inaugural twenty20 cricket tournament have been announced. Broadcast partners, Sony Entertainment…

MACQUARIE BANK BECOME GLOBAL WORLD TAEKWONDO FEDERATION PARTNER

April 2, 2008

Australian based financial services company Macquarie Bank has become one of two global partners of the World Taekwondo Federation (WTF). On announcing that Macquarie Bank would join Samsung…

THE FLYING CLUB BACK SINGAPORE GOLF TOUR

April 2, 2008

Singapore flight training organisation, The Flying Club, has become the title sponsor for the Singapore leg of the OAAG Golf tour.

VOLVO OCEAN RACE APPOINT SPORTS MARKETING SURVEYS

April 2, 2008

UK based sponsorship research outfit, Sports Marketing Surveys, has been appointed by global yacht racing series, the Volvo Ocean Race to provide comprehensive media monitoring services. As part…